Death Through the (P)ages: Funeral Homes in Indiana

Muncie Funeral Parlor, 1910s. Indiana Memory.

During the month of Halloween, it seemed fitting to do a blog about the history of funeral parlors and funeral homes in Indiana. The funeral parlor, or funeral home, became a mainstay of American life in the late nineteenth century and into the early twentieth century. Before that, most American families held a wake (now called a “viewing”) in their home, in a room often named the parlor. Then, they were either buried on the family homestead or in the cemetery by their church. The Civil War changed that; massive numbers of dead soldiers from across the country prompted new funerary practices, such as embalming and preserving for long trips. After the war, industrialization, urbanization, and the rise of the middle class facilitated further modernization of funerals. It was here that the funeral parlor, or funeral home, became the norm. In this blog, we will share with you how the funeral homes of Indiana’s past often advertised themselves in newspapers and how they developed into the modern, standardized industry that they are today.

Isaac Ball, the co-founder and first president of the Indiana Funeral Directors Association. Find a Grave.
Terre Haute Saturday Evening Mail, May 21, 1881. Hoosier State Chronicles.

The modern Indiana funeral industry began in the 1880s, with the establishment of the Indiana Funeral Directors Association (IFDA). It was founded in 1880-81 by a group of undertakers led by funeral pioneer Isaac Ball. Ball and company wanted to modernize and standardize their practices, making it less macabre and more inviting to the public. One of the first steps that they took was a name change. No longer would leaders within the industry refer to themselves as “undertakers;” the preferred term under the IFDA was “funeral director,” hence the organization’s name. In fact, the Bloomington Progress even published as much in their June 1, 1881 issue: “An undertaker will hereafter be known as a ‘funeral director,’ at least that is the name the State organization has assumed.” Ball served as the IFDA’s first president at their first annual convention in Indianapolis. The Terre Haute Saturday Evening Mail published a short mention of the conference in their May 21 1881 issue, ironically noting that “It was an odd coincidence that the State Medical Association was in session at the capital at the same time.”

Coots and Willey’s Funeral Parlor, Jeffersonville, Indiana, 1897. Indiana Memory.

While “funeral director” became the accepted industry term, it took a few years for funeral homes around the state to use the term. Some of the earliest uses of “funeral director” found in Hoosier State Chronicles are in the Indianapolis News. Its April 21, 1899 issue printed a funeral director section on its classified page; similar funeral director sections from the classified pages can be found in 1916 and 1918, respectively. Individual funeral directors, such as Indianapolis’s Frank W. Flanner & Charles J. Buchanan, adopted the term as early as 1888.

Crawfordsville Weekly Journal , June 14 1901. Hoosier State Chronicles.

These examples are the general listings for funeral homes and funeral directors; there are also many newspaper advertisements that document the change in funeral homes over time. One of the earliest paid ads found in Hoosier State Chronicles was for the Athens Funeral Parlor, run by William D. McClelland in Crawfordsville, Indiana, in 1901. McClelland fully purchased the business in June of 1901 and published a formal announcement in the June 7 issue of the Crawfordsville Journal:

Having purchased the Interest of my partner, W. W. McCann, in the undertaking business, situated on south Water street, (Thomas block) I submit my services to the public of this city and county, competent in the business and profession which each and every family have to support sooner or later. My equipments [sic] are of the best, and stock first class, and at reasonable prices, and each one will be treated with only kindness and respect. Death comes to all and the great responsibility of the care is taken from the family in this sad and distressful hour. Hoping that you may feel when you place your confidence in me that it will be for carried out to the letter,

I Remain Your Friend

W. D. MCCLELLAND.

Crawfordsville Weekly Journal, May 2, 1902. Hoosier State Chronicles.

Another ad ran in a 1902 issue of the Crawfordsville Journal. The later ad provided more details on the staff of the funeral parlor. Alongside McClelland’s title as “proprietor” and “licensed embalmer.” He also employed a “lady assistant” (to prepare the bodies of deceased women and girls) and a business assistant named James H. Robbins.

Indianapolis Recorder, January 12, 1907. Hoosier State Chronicles.
Indianapolis Recorder, February 9, 1907. Hoosier State Chronicles.
Indianapolis Recorder, July 11, 1914. Hoosier State Chronicles.

One demographic well documented in Hoosier State Chronicles, in regards to funeral homes and directors, is the African American community. George W. Frierson, originally from Nashville, Tennessee and then Louisville, Kentucky, established a funeral parlor at 632 Indiana Avenue (near the Walker Theatre) in 1907. The first published ad for Frierson’s funeral parlor ran in the January 12, 1907 issue of the Indianapolis Recorder. About a month later, a new ad ran in the Recorder confirming that Frierson partnered with James B. Garner, an embalmer. Frierson served as the “proprietor” and Garner as the “manager.” Like McClelland back in Crawfordsville, they also had a “lady attendant.” Frierson maintained his funeral parlor until at least 1914, at which point it was located at 642 Indiana Avenue.

W. A. Gaines Funeral Home, Evansville, Indiana, 1920. Indiana Memory.
Portrait of W. A. Gaines, 1920. Indiana Memory.
Evansville Argus, September 26, 1942. Hoosier State Chronicles.

Another key African American funeral parlor owner was Wallace A. Gaines of Evansville. Gaines founded the W. A. Gaines Company in 1918 with wife Tillie Y. Gaines and Rudolph D. O’Hara and $5,000 in initial capital, according to the Indianapolis News. It ran ads in Evansville newspapers for decades, with the particular ad in the September 10, 1938 issue of the Argus being an example. Gaines died in 1940, but his funeral home operated until at least 1989, when the last mention of its operation was made in the Indianapolis Recorder. It was then run by Michael J. Bluitt, who owned the funeral home and served as one of IFDA’s presidents.

Richmond Palladium, October 26, 1914. Hoosier State Chronicles.

While funeral parlor ads generally represented newspaper coverage, pithy anecdotes also made the cut. An interesting story out of Chicago and published in the Richmond Palladium noted that “Eighty women, playing cards for a prize, adjourned their game to an undertaking room and continued playing . . . with several coffins . . . .” The ladies moved to the funeral parlor “after the police had broken up their game at the home of Mrs. Clara Dermot.” It is unclear whether or not the coffins were occupied.

South Bend News-Times, January 26, 1915. Hoosier State Chronicles.

Up in the north, the city of South Bend maintained a few funeral parlors in the early 20th century. Harry L. Yerrick ran a funeral business in the 1910s in South Bend, as sort of a jack-of-all-trades with funerals. In a 1915 ad in the South Bend News-Times, Yerrick declared that “I am as near to you as your telephone” and cited multiple services, including a chapel, an ambulance, and a carriage. Yerrick died in 1920 and Clem C. Whiteman and Forest G. Hay took over the business. Whiteman owned a wholesale grocery company and Hay was the partner given “active charge of the business for the present.” In September of 1920, James H. McGann joined the business as their “licensed embalmer”, holding “one of the highest grades in the state” for his profession. Over the decades, McGann eventually created his own funeral home business while Hay’s also flourished. In 2005, after multiple generations of their respective businesses, they merged to form the McGann-Hay Company. The funeral home is now based in Granger, Indiana. What started as one guy’s profession became a decades-long, family-run business that still operates today.

Casket With the Body of a Young Woman named Clara, Spiceland, Indiana, 1900s. Indiana Memory.

By the late 1920s, newspapers published more elaborate, detailed funeral home ads to share the services they offered. John A. Patton’s Funeral Home on Boulevard Place ran an ad describing its “thoughtful service” in the February 12, 1927 issue of the Indianapolis Recorder. The ad declared:

After the last rites are said over a departed relative, and the family recalls with comforting satisfaction the smooth attentive manner in which everything was executed, then comes a realization of the assuaging helpfulness of the thoughtful funeral director.

It is this faithful service that endears the funeral director in the hearts [of] families and in such manner we have built up our business. Our desire always is to serve in a thoughtful dignified way.

Indianapolis Recorder, February 12, 1927. Hoosier State Chronicles.

The texts reads like a service itself, with keen attention paid to the grieving families and an emphasis on dignity and thoughtfulness. This wasn’t the only ad from the period like this. When Nannie Harrison reopened her late husband’s funeral parlor in 1929, she published a nearly half-page ad in the Recorder. Pitching it as the “most modern funeral parlor,” Harrison’s ad proclaimed that families “will be satisfied at so complete a service for the benefit of those who mourn the loss of their loved ones . . . .”

Knightstown Buggy Company Catalog, 1920s. Indiana Memory.
Indianapolis Recorder, January 19, 1929. Hoosier State Chronicles.

This trend continued into the 1930s. The Willis Mortuary in Indianapolis published an ad in a 1936 issue of the Recorder that called it their “honor to serve you in your hour of bereavement” and “endeavor[ed] to live up to your greatest expectations.” Nearly a decade after the illustrious grand reopening of the Harrison funeral parlor, brothers Plummer and Carey Jacobs opened up their Indianapolis Funeral Home on October 30, 1938. Two days before, they took out a whole-page ad in the Recorder to inform the public of their formal opening, including a full program of events and photographs of their new facilities. A few days later, the Recorder ran an unsolicited article about the Jacobs Brothers Funeral Home grand opening. “Marking another milestone in the increasingly brilliant parade of business activities among colored persons,” the Recorder reported, “thousands of persons swarms the new eastside funeral home of Jacobs Brothers in an unbroken stream Sunday.” They further added that the “general comment is that this is finest funeral home in the city for our people.” The Jacobs brothers had joined a long, historic line of groundbreaking, African-American funeral directors in Indianapolis.

Indianapolis Recorder, October 29, 1938. Hoosier State Chronicles.
Indianapolis Recorder, November 5, 1938. Hoosier State Chronicles.

As the 1940s went along, not only did funeral home ads get more detailed, but the funeral home section did as well. A 1949 issue in the Indianapolis Recorder dedicated an entire newspaper column to fully detailed and illustrated funeral home ads, for such businesses as the Willis Mortuary, King & King Funeral Home, and the aforementioned Jacobs brothers. However, some papers, like the Sullivan Daily Times, stuck to a more simple approach to funeral homes, with one, non-detailed ad for the McHugh funeral home and a smaller ad for M. J. Aikin & Son.

Indianapolis Recorder, November 26, 1949. Hoosier State Chronicles.

Speaking of the King & King funeral home, one of their more unique ads ran in the winter of 1951. King & King released a full-page ad on December 22 wishing the community a Merry Christmas. It came with a holiday message, much akin to a greeting card, and advertised the funeral home at the bottom, emphasizing their “Ambulance Service.” Now, if this strikes the reader as odd, other funeral homes engaged in this practice. As an example, a December 1963 ad in the Wolcott Beacon from the Foster Funeral Home wished readers a happy new year. They didn’t, however, advertise their ambulance service.

Indianapolis Recorder, December 22, 1951. Hoosier State Chronicles.
Wolcott Beacon, December 26, 1963. Hoosier State Chronicles.

The 1960s brought further experimentation to funeral home ads in newspapers. A rather clever ad in the Greencastle Daily Banner displayed the Whitaker Funeral home, who used their ad space to share with readers a short fable. “Experience is a bad teacher,” the story declared in its final line, “she gives the test first; the lesson afterwards.” Using ad space to share an amusing homily while advertising a funeral business appears inappropriate, but it actually elicits from readers a humble, personal connection that personifies the best in advertising.

Greencastle Daily Banner. February 19, 1968. Hoosier State Chronicles.
J. A. DeMoney & Son Funeral Parlor, Columbia City, Indiana, circa 1960. Indiana Memory.

Ads and business articles about funeral homes comprise the majority of coverage in newspapers, but occasional editorials surfaced as well. In the April 21, 1972 issue of the Jewish Post, Rabbi Maurice Davis wrote a heavily critical editorial concerning a funeral practice, not of the directors, but of the visitors. Entitled, “Visiting at Funeral Parlor as Un-Jewish as They Come,” Rabbi Davis lambasted the practice of a “wake” the night before a funeral, arguing that the “pre-funeral chapel visitation” goes against Jewish traditions of shiva (meeting with the family at their home after the funeral) and violates the mourners’ rights to privacy. “I only wish,” Rabbi Davis wrote, “that more of our people would know the origin, and move away from the practice of this distasteful custom.” The wake has continued to be a common practice at funerals since Davis’s time, but his editorial educates readers on traditional Jewish funeral practices.

Jewish Post, April 21, 1972. Hoosier State Chronicles.

Circling back to advertising, funeral homes often used their newspaper space to celebrate their anniversary as a business. The Hopkins Funeral Home put out an ad in the Greencastle Banner Graphic in 1973 celebrating their 20th anniversary. “We are proud of the reputation for dependability that we have in servicing Putnam County for 20 years. Feel confident in turning to us in your hour of need,” the full-page ad lauded.

Greencastle Banner Graphic, December 13, 1973. Hoosier State Chronicles.

Ads from the 1980s and 90s highlighted the benefits of pre-arranging funerals, an expanding practice during the last 30 years. Summers Funeral Chapels published an ad in the Indianapolis Recorder in 1989 selling the benefits of pre-arranged funerals, noting that “making arrangements ahead of time has become the smart thing to do.” The Meridian Hills Mortuary sent out an ad in a 1994 issue of the Jewish Post that also advocated for pre-arranged funerals. “Arranging a Funeral in advance of need is becoming more and more a choice of those who wish to relieve their family of the burden of making those arrangements at a time of emotional stress,” the ad stressed. This trend continued into the 2000s as well, with the Stuart Mortuary and the Washington Park North Cemetery and Funeral Center urging patrons to consider a pre-arranged funeral plan.

Indianapolis Recorder, January 14, 1989. Hoosier State Chronicles.
Jewish Post, February 9, 1994. Hoosier State Chronicles.

For over 120 years, funeral homes and funeral directors have gone from a small, burgeoning family enterprise to big business. Nevertheless, the focus on dignity, customer service, and the importance of family continued in the pages of newspaper ads. Whether it was Isaac Ball and the IFDA re-configuring an industry or modern funeral homes pitching pre-arranged funeral plans, the emphasis on being a caretaker for the bereaved has never wavered. Death is a sore topic of discussion; people fear it and often ignore it altogether. Yet, it’s as much as a part of life as a birth, a graduation, or a wedding. It also helps us understand how we live, as a culture. Funerals changed as America, and Indiana, changed; they evolved from mostly rural and familial affairs into urban and professionalized practices. In sharing this history, as it unfolds in the pages of newspapers, we understand a crucial part of Hoosier life over the last century.

Wheels of Corruption: Bicycles, Billy Blodgett, and the Allen Manufacturing Company

An "outing bicycle." Indiana Historical Society.
Hay & Willit’s Outing Bicycle, 1896, Indiana Historical Society.

During his long and storied career, Indianapolis-based investigative journalist William H. “Billy” Blodgett exhibited a penchant for exposing local corruption and unlawful business practices. One not entirely aboveboard business in particular caught his attention in the 1890s.

"Bicycling Etiquette," Indianapolis News, August 18, 1894, Hoosier State Chronicles.
“Bicycling Etiquette,” Indianapolis News, August 18, 1894, Hoosier State Chronicles.

During the Gilded Age, bicycles became a national phenomenon. With ever-changing designs and the lowering of costs, bicycles spurred social clubs, faced religious blow back, and even influenced clothing trends. As such, the need for bicycles exploded, with hundreds of different companies competing for their share of the marketplace. There were dozens of companies in Indiana alone.

Of these companies, the Allen Manufacturing Company garnered moderate success but attracted controversy. Founded in 1894 and later incorporated in 1895 by David F. Allen, David A. Coulter, James Murdock, and William B. Hutchinson, Allen Manufacturing maintained a peculiar corporate structure and political affiliation with the Democratic party. In some respects, you could have called the company a “Government-Sponsored Enterprise,” wherein the products made were sold in the marketplace but the labor and capital costs were funneled through government institutions. This is especially true of its labor force, comprised exclusively of prisoners from the State prison north in Michigan City. As reported by the Indianapolis News, “the convicts who work in the factory are to be paid 42 cents a day. Mr. French [the prison’s warden] says that 150 men will be employed in the factory.”

James Murdock, one of the founders of the Allen Manufacturing Company. Biographical Record and Portrait Album of Tippecanoe County, Indiana, Google Books.
James Murdock, one of the founders of the Allen Manufacturing Company. Biographical Record and Portrait Album of Tippecanoe County, Indiana, Google Books.

Before Blodgett’s investigative reporting on the company, the Indianapolis Journal published a pointed critique of Allen Manufacturing’s labor force. The piece referred to the venture as a “blow to honest labor” and argued that the lack of skilled bicycle makers will “glut the market with cheap wheels.” The article emphasized this point in a further passage:

At the price paid [for labor] the company will have a great advantage over the manufacturers of Indiana, and their employees will, of course, share in the loss by reason, if not through cheapened wages, then of less opportunity for work. The new venture is not likely to decrease their hostility to the prison labor system and the Democratic party of Indiana.

Indianapolis Journal, October 29, 1894, Hoosier State Chronicles.
Indianapolis Journal, October 29, 1894, Hoosier State Chronicles.

Another piece in the Indianapolis News, possibly written by Blodgett, also criticized the company’s deep ties to political operatives, and in particular, founder David F. Allen. Allen was serving on the State Board of Tax Commissioners when the company was founded (but not incorporated), and if he didn’t leave the Board, he would be violating section 2,049 of the Indiana legal code. In other words, Allen and his business partners kept the public existence of the company private for nearly a year, incorporating on March 14, 1895, so as to avoid potential conflicts of interest.

Public record of Allen Manufacturing's labor agreement with Indiana prison north, Google Books.
Public record of Allen Manufacturing’s labor agreement with Indiana prison north, Google Books.

While Allen Manufacturing was still an unincorporated entity, it struck a deal with the Indiana prison north in October 1894 to employ 150 prisoners at forty cents a day (lower than forty-two cents, as mentioned in the papers) for the next five years. The agreement was then amended in 1896 to remove twenty-five workers from the contract for another project. Again, this is a private consortium of well-connected political operatives setting up a business to take advantage of the state’s prison labor system .

At least the prisoners made a quality product. While I couldn’t find photographs of the bicycles, they were apparently made well enough to appear in a state-wide bicycle exhibition on January 28, 1896 at the Indianapolis Y.M.C.A. According to the Indianapolis Journal, the Allen Manufacturing Company displayed its bicycles with 14 other firms and the show also displayed artwork by T.C. Steele, among others. Allen Manufacturing also acquired the Meteor Bicycle Company, a nationally recognized firm located in Grand Rapids, Michigan, and began manufacturing bikes under the name from 1896 to 1898. While the public face of their company seemed bright, its internal workings quickly began to unravel.

Indianapolis Journal, January 25, 1894, Hoosier State Chronicles.
Indianapolis Journal, January 25, 1894, Hoosier State Chronicles.

By 1897, Allen Manufacturing’s financial problems began bubbling to the surface. After the release of twenty-five prisoners from their contract at Indiana state prison north, its labor force wasn’t big enough to keep up with an order for 2,000 bicycles wheels. From there, the company ran up debts that were nearly impossible to reverse, taking out a mortgage to offset their losses. As reported by the Indianapolis News:

Edward Hawkins, of this city [Indianapolis], who has been appointed trustee under the mortgage, returned to-day from a meeting of the officers and directors of the company at Michigan City. The company, he says, found itself unable to pay its paper due, and executed a mortgage on the plant for the benefit of the banks that hold the paper.

Even though it paid off $6,500 owed to the state in October of 1897, Allen’s troubles continued. Hawkins was removed as mortgage trustee, more and more creditors were filing claims, and two court-appointed receivers stepped in to try to clean up the mess.

Indianapolis News, October 9, 1897, Hoosier State Chronicles.
Indianapolis News, October 9, 1897, Hoosier State Chronicles.

This is where Billy Blodgett’s articles began to shed light on the corruption. In January of 1898, Blodgett began a series of hard-hitting exposes in the Indianapolis News against Allen Manufacturing, writing of alleged abuses of state power, graft, and fraud. His first article, published on January 13, 1898, alleged that whole train-cars of bicycles were purchased by individual owners of the company, such as D. F. Allen and D. A. Coulter, and then shuffled around the assets for accounting purposes. Specifically, Allen purchased “$4,000 worth of bicycles,” transferred ownership to his son, and then “applied [the amount] on notes given to the Merchants’ National Bank of Lafayette.” The article also reaffirmed what many had suggested since the company’s founding. Namely, its public incorporation was made after key leaders removed themselves from conflicts of interest yet acted as an incorporated entity when it negotiated its labor contract with the prison.

The headline from Billy Blodgett's first major piece on the company in the Indianapolis News, January 13, 1898, Hoosier State Chronicles.
The headline from Billy Blodgett’s first major piece on the company in the Indianapolis News, January 13, 1898, Hoosier State Chronicles.

The next day, Blodgett published the next installment, writing of the company’s alleged fraud in connection to its stocks. The Chicago firm Morgan & Wright, who purchased the company’s manufacturing plant during its initial financial woes, alleged that Allen Manufacturing had used backdoor loans from the Merchant’s National Bank of Lafayette in order to inflate its asset value. “In other words,” Blodgett wrote, “Morgan & Wright will try to show [in court] that the total amount of money paid for the stock was $300,” rather than the $4,000 or $5,000 the company claimed.

Judge William Biddle, History of LaPorte County, Google Books.
Judge William Biddle, A Twentieth Century History and Biographical Record of LaPorte County, Indiana, Google Books.

Blodgett also reported another fascinating case of company misdirection. On October 15, 1897, LaPorte County Judge William B. Biddle ordered the company to stop selling any products and hand the reins over to receiver Alonzo Nichols. This order was ignored by Henry Schwager, another receiver appointed to the company in Michigan City. Biddle retaliated on November 23, issuing an order against the company at large and reaffirmed his previous decision. What came next is shocking:

. . . Sheriff McCormick went to Michigan City to take possession of the property. When he got there, he found the building of the Allen Manufacturing Company locked up, and he could not get in to make the levy, without using force. He was warned not to do this, so the sheriff and his deputies stood around on the outside of the prison, and as the carloads of property came out they seized them. He found the property at different points, and turned it all over to Nichols as receiver.

In other words, Sheriff N. D. McCormick and his deputies had to wait until the company didn’t think the authorities were looking before they could seize the goods. Even in the face of court orders, the Allen Manufacturing Company still tried to do things its own way, to disastrous results.

Headline for Blodgett's third and final major piece on Allen Manufacturing, January 15, 1898, Hoosier State Chronicles.
Headline for Blodgett’s third and final major piece on Allen Manufacturing, January 15, 1898, Hoosier State Chronicles.

Billy Blodgett’s final big piece on Allen Manufacturing appeared in the Indianapolis News on January 15, 1898. In it, Blodgett tries to track down and interview company big-wigs David Coulter and David Allen. Blodgett wrote of Coulter that, “He is pleasant and affable, courteous and polite, but I might as well have talked to the Sphynx in Egypt, so far as getting any information from him.” Over the course of a short, frosty conversation between Blodgett and Coulter, the businessman declined to speak about any of the charges leveled against him and maintained his innocence. When Blodgett pressed him on some of the specific charges of defrauding investors, his “demeanor demonstrated that the interview was at an end. . . .”

As for Allen, he was unable to interview the man directly but spoke to one of his colleagues. Blodgett chronicled the exchange:

A few weeks ago Mr. Allen met this friend and said to him:

“You remember the evening you asked me to dinner with you in Chicago?”

“Yes, I remember.it distinctly.”

“Well, that failure to take dinner with you has cost me $5,000, and may cost me more.”

The friend understood from this that if Allen had not gone to the meeting at which the company was formed he would have been money ahead. This friend gives it as his opinion that every member of the Allen Manufacturing Company lost from $3,000 to $5,000 each.

In one corner, you have Coulter trying to hold things together and denying changes against him and Allen in the other allegedly remarking on how he and many others lost money. This inconsistency in the press didn’t help to make the public or the company’s shareholders feel any better about the situation.

Indianapolis News, July 12, 1900, Hoosier State Chronicles.
Indianapolis News, July 12, 1900, Hoosier State Chronicles.

By 1898, the company was defunct in all but name. Bicycles manufactured under the “Meteor” brand ceased and the company’s remains were being settled in numerous court cases. In 1900, a Louisville, Kentucky court ruled that Allen Manufacturing had in fact defrauded Morgan & Wright out of at least one payment for a shipment of product. Another lawsuit, clearing Sherriff Nathan McCormick of any wrongdoing against court-appointed receivers, was settled in 1901 in U.S. Court and upheld in the U.S. Seventh Circuit Court of Appeals in 1902.

Indianapolis News, September 14, 1901, Hoosier State Chronicles.
Indianapolis News, September 14, 1901, Hoosier State Chronicles.

Blodgett did write a follow up article in 1901, noting that Indiana state prison north Warden Shideler resigned over allegations that he was a stockholder in the company at the time he was serving as Warden. It also indicated that labor contract developed by Allen, Coulter and others in 1894 was binding until 1904, with other companies stepping in to fill the void left by the demise of the Allen Manufacturing Company. Newspaper evidence suggests that Allen, Coulter, and many of the other big players never faced serious charges and that the company’s multiple lawsuits distracted from the other allegations leveled against them. Allen himself would eventually pursue other political offices, including Indiana Secretary of State, as well as serve in the Spanish-American War. He died in 1911, with the failure of his company firmly behind him.

Memorial plaque at David F. Allen's grave, Frankfort, Indiana, FindAGrave.com.
Memorial plaque at David F. Allen’s grave, Frankfort, Indiana, FindAGrave.com.

So what do we make of the Allen Manufacturing Company? In some ways, you can look at it as a quasi-private, quasi-public boondoggle, destined to fail. In other ways, you can look at it as a company created to enrich its leadership by taking advantage of sub-contracted labor. However, these may be the symptoms of a larger malady. The major take-away from this episode was that a rapidly changing industrial economy and a national fad in bicycles spurred a slapdash attempt to create a company that benefited from public connections. Furthermore, the episode highlights how determined and detailed journalism helps to keep the public and private sectors of society accountable, both to citizens and shareholders. While some of the key players never faced accountability, Blodgett’s success in investigating Allen Manufacturing’s corruption nevertheless exemplified how an individual citizen, and a free press, can check some of our more abject motivations.

Dr. Scholl’s… or “Dr.” Scholl’s?: A Hoosier’s Empire Built on Advertising

50th Anniversary Advertisement, Life Magazine, June 14, 1954, 3, accessed Google Books.
50th Anniversary Advertisement, Life Magazine, June 14, 1954, 3, accessed Google Books.

This post was originally published on the Hoosier State Chronicles blog.

Many companies choose a face for their brand and then build a mythology around it. For example, the Converted Rice Company marketed their new parboiled, vacuum-dried rice as the homey-sounding “Uncle Ben’s Rice.”  The company used the racially charged nomenclature “uncle” and an image of a distinguished-looking African American man to imply that the product would be like a friendly servant for the housewife.  The company  has claimed at various times that “Uncle Ben” was a respected rice grower or a hotel maitre d’, but more likely he never existed — much like Mr. Clean, Sara Lee, or Mr. Goodwrench.

William M. Scholl, passport photo, 1921, accessed AncestryLibrary.
William M. Scholl, passport photo, 1921, accessed AncestryLibrary.

While there are plenty of questions surrounding his origin story, the man called “Dr. Scholl,” was not only the founder of one of the most famous companies in the world and the inventor of many of its products, but he was a master of the world of advertising — changing the business in innovative ways. Scholl may (or may not) have been a quack doctor, but he was a crackerjack businessman.

William Scholl, passport photograph, 1915, accessed AncestryLibrary
William M. Scholl, passport photograph, 1915, accessed AncestryLibrary.com

William Mathais Scholl was born on a farm in Kankakee, LaPorte County, Indiana in 1882.* According to the 1900 census, William spent his youth working as a laborer on his parents’ farm, along with many other siblings.  Sometime around 1900, Scholl moved to Chicago and found a job as a salesman at the popular Ruppert’s Shoe Store on Madison Street. Here, he encountered a variety of foot problems faced by his customers and became interested in podiatry. That same year, secondary sources claim, he enrolled in medical school at Loyola University. This has been hotly debated.

Dr. William M. Scholl, The Human Foot: Anatomy, Deformities and Treatment (Chicago: Foot Specialist Publishing Co., 1915), accessed Google Books
Dr. William M. Scholl, The Human Foot: Anatomy, Deformities and Treatment (Chicago: Foot Specialist Publishing Co., 1915), accessed GoogleBooks

Despite investigations beginning in the 1920s and continuing today, it is still unclear if Scholl graduated with a medical degree around 1904 as he claimed. The Scholl College of Podiatric Medicine in Chicago supports the Scholl Museum which is dedicated to memorializing his achievements and authoritatively refers to him as “Dr. William Mathias Scholl.” However, the records of the American Medical Association tell a different story.  According to Robert McClory’s investigative piece for the Chicago Reader in 1994:

“Visit the recently opened Scholl Museum . . . and you’ll find the doctor and his achievements raised to almost mythic levels . . . But check through the old AMA records and you’ll read about a man whose credentials are ‘entirely irregular,’ whose methods smack ‘strongly of quackery,’ and whose products ‘cannot be recommended’.”

There are also questions about his state medical license, as well as a later degree he claimed from the  Chicago Medical College, an institution described by the American Medical Association as “low grade.” The AMA described Scholl’s “whole record” as “entirely irregular.”

Instep-arch support patent [marketed as Foot-Eazer], Publication date April 25, 1911, accessed Google Patents
Instep-arch support patent [marketed as Foot-Eazer], Publication date April 25, 1911, accessed Google Patents.

Dr. Scholl, or “Dr.” Scholl,  built an empire which has made his name recognizable all over the world.  Degree in hand or not, at the turn of the twentieth century, young Scholl was busy inventing various devices intended to alleviate foot pain.  One such device was the “Foot-Eazer,” which was  a hit with the Ruppert’s Shoe Store customers. Supposedly one customer offered him several thousand dollars to start his business.  He declined the offer, but was inspired to start his own business.

Elevated Railroad Station at East Madison Boulevard and Wells Street [near Scholl's building] November 1, 1913, Chicago Daily News Photograph, Chicago History Museum, accessed Explore Chicago Collections, explore.chicagocollections.org/image/chicagohistory/71/qr4p14f/
Elevated Railroad Station at East Madison Boulevard and Wells Street [near Scholl’s first office] November 1, 1913, Chicago Daily News Photograph, Chicago History Museum, accessed Explore Chicago Collections.
In 1904, Scholl set up shop in a small office in a building at 283-285 E. Madison Street in Chicago – the first location of the Scholl Manufacturing  Company. By the next year, he began innovating new advertising techniques.  Scholl would purportedly travel to various shoe stores, ask for the manager, and take out a human foot skeleton and put it on the counter. He used the foot to show how complicated and delicate all of the tiny bones are that hold so much weight and take so much abuse.  He would demonstrate how supportive and comfortable his products worked.

Western Wheel Works, engraving, 1890, accessed chicagology.com/cycling/westernwheelworks
Western Wheel Works, engraving, 1890, accessed Chicagology.com.

Whether or not his products worked, his strategy of marketing directly to the store manager did. In addition to charging for the construction of the product, he also charged for consultations and fittings.  Business boomed and in 1907 he moved into five rooms in a building on Schiller Street which had been abandoned by Western Wheel Works, a bicycle company.  Almost immediately, he purchased the building and expanded the factory until it took up the entire block.  The building stands and is in use as the Cobbler Square apartment complex —  a nod to it’s former use.

By 1908, Scholl was using advertisements in trade journals to continue marketing his products directly to shoe store owners and managers.  His approach at this point was to set up a booth at various fairs and train these prospective clients on how to talk about the Foot-Eazer “from a scientific prospective.” The ad below addresses these shoe store managers with several lofty promises about the Foot-Eazer:

“It will pay you well to be an expert in correcting foot troubles. . . you can sell a pair to one customer out of every three. Your profit is a dollar a pair – if you have 3000 customers that’s a thousand dollars for you . . .You will understand the science of it the moment you see it . . . as I have been allowed sweeping patents on it no one else can make anything like it.”

Scholl explained to this clients that his product was backed by “science,”  would make them rich, and he was the only one who could provide it.

Advertisement for Shoe Fair by Scholl Manufacturing Co., The Shoe Retailer, August 22, 1908, accessed Google Books.
Advertisement for Shoe Fair by Scholl Manufacturing Co., The Shoe Retailer, August 22, 1908, accessed Google Books.
William Scholl, Practipedics : the science of giving foot comfort and correcting the cause of foot and shoe troubles (Chicago: 1917) accessed Archive.org
William Scholl, Practipedics : the Science of Giving Foot Comfort and Correcting the Cause of Foot and Shoe Troubles (Chicago: American School of Practipedics, 1917) accessed Archive.org

By 1909 he was recruiting teams of salespeople to approach the store owners for him.  He set up a correspondence course to teach them the anatomy of the foot and the “science” behind his products. The course was called “Practipedics” and was described as “The Science of Giving Foot Comfort and Correcting the Cause of Foot and Shoe Troubles Based on the Experience, Inventions and Methods of Dr. William M. Scholl.” The ads from this period show that he was marketing these classes and sales opportunities to both men and women, an interesting approach for a time when few women worked outside the home. The ad below shows a woman studying the Foot-Eazer and promises that “This Alone Should Pay Your Rent.”

Advertisement for Salespeople, Boot and Shoe Recorder, April 8, 1916, 52, accessed Google Books
Advertisement for Salespeople, Boot and Shoe Recorder, April 8, 1916, 52, accessed GoogleBooks

From here, Scholl’s business expanded even more quickly.  By the time the U.S. entered World War One, Scholl was marketing to three different audiences — managers and owners of shoe stores, retail customers, and potential sales recruits — all through extensive advertising.  Hoosier State Chronicles has a wealth of examples of ads for Scholl’s products, for stores selling them, and even for the Practipedics course. Indiana shoe stores often advertised special days where Scholl’s salespeople, presented as medical experts in foot care, would be at the store for personal fittings. In a 1917 issue of the Indianapolis News, the New York Store advertised their latest shoe styles and noted that they carried “A Complete Line of Dr. Scholl’s Foot Comfort Appliances.” In 1920, the South Bend Shoe Company advertised in the South Bend News-Tribune: “Foot Expert Here . . . A specialist from Chicago loaned to this store by Dr. Wm. M. Scholl the recognized foot authority.” This “expert” was most likely trained via correspondence course or week-long class and almost certainly never met Scholl.

Indianapolis News, May 10, 1917, 8, Hoosier State Chronicles.
Indianapolis News, May 10, 1917, 8, Hoosier State Chronicles.
South Bend News-Tribune, October 1, 1920, 2, Hoosier State Chronicles.
South Bend News-Tribune, October 1, 1920, 2, Hoosier State Chronicles.

Sometimes all three of Scholl’s audiences were targeted in one message, such as in the advertisement below from the Indianapolis News.  First, the ad promises foot comfort to the average reader and pedestrian and  explains to them the product while emphasizing the availability of “medically” trained dealers. Second, it advertises Marott’s Shoe Shop on East Washington who’s owners will have to stock up on Scholl’s products and provide the  “foot expert.”  Finally, the ad explains to the shoe dealers and other potential Scholl’s salespeople how to register for the next Scholl’s training course in Indianapolis. Additionally, Marrott’s Shoe Shop was a “Dr. Scholl’s Foot Comfort Store” which was supposed to consistently staff such  “trained” foot experts — not just for special events.  In Marrott’s advertisement which ran below the Scholl’s advertisement, the store claims that “Dr Scholl’s Foot Appliances are handled exclusively in Indianapolis by Marott’s Shoe Shop.”  However, a search of Hoosier State Chronicles shows several other Indianapolis stores schilling for Scholl — including the New York Store from the advertisement above.

Indianapolis News, March 27, 1918, 9, Hoosier State Chronicles
Indianapolis News, March 27, 1918, 9, Hoosier State Chronicles

Another  Indiana “Dr. Scholl’s Foot Comfort Store” was the Lion Store in Hammond.  They were one of many stores around the country to participate in Scholl’s marketing plan for “Foot Comfort Week.” They advertised their participation and “foot expert” in the Hammond Times on June 12, 1917. Even general clothing stores participated in the marketing scheme.  On June 21, 1917, the E. C. Minas Company, which called itself “Hammond’s Greatest Department Store,” advertised “Foot Comfort Week” in the Hammond Times which the ad claimed was happening “throughout the continent.”  They noted that their store carried “the complete line” of Scholl’s appliances and “experts at fitting them to individual needs.”  Later ads for the week-long event had more outrageous marketing schemes such advertisements for “Prettiest Foot” contests. Search Hoosier State Chronicles for more.

Hammond Times, June 12, 1920, 7, Hoosier State Chronicles.
Hammond Times, June 12, 1920, 7, Hoosier State Chronicles.
Dr. William M. Scholl, The Human Foot: Anatomy, Deformities and Treatment (Chicago: Foot Specialist Publishing Co., 1915), accessed Google Books
Dr. William M. Scholl, The Human Foot: Anatomy, Deformities and Treatment (Chicago: Foot Specialist Publishing Co., 1915), accessed Google Books

By the end of the war, Scholl’s company was established across the U.S, Europe, Egypt, and even Australia.  He had also established a Podiatry College and written a text book. However, medical doctors working in the field were quick to criticize Scholl’s entangled business and medical operations and began to publicly question his qualifications. In 1923, the National Association of Chiropodists passed a resolution condemning Scholl’s work and banning him from advertising in their publications. Again, Robert McClory’s investigative article is the best source for more information on the controversy stirred up around Scholl’s standing in the medical community.

Toe-Straightening Device, US1055810, Publication Date March 11, 1913, accessed Google Patents
Toe-Straightening Device, US1055810, Publication Date March 11, 1913, accessed Google Patents

Scholl was not slowed down by the nay-saying in the least. He continued to invent, patent foot products, and open new stores around the world.  According to McClory:

“In his lifetime Scholl would create more than 1,000 patented ointments, sprays, cushions, pads, supports, shields, springs and other mechanical and chemical gizmos for the feet. Eventually the Scholl empire would include more than 400 outlet stores and employ some 6,000 people worldwide.”

According to a short essay by Fred Cavinder in Forgotten Hoosiers (2009), during World War II, the Scholl plant in England made surgical and hospital equipment while the Chicago plant converted to the manufacture of military equipment. Cavinder writes, “As Word War II ended, Dr. Scholl invented the compact display fixture with the familiar blue and yellow colors.”

Advertisement, Life Magazine, Jun 12, 1939, 41, accessed Google Books
Advertisement, Life Magazine, Jun 12, 1939, 41, accessed Google Books

Scholl remained connected to the northwest region of Indiana throughout his life.  He resided primarily in a single rented room at the downtown Chicago Illinois Athletic Club.  However, later in life he purchased a home in Michigan City, Indiana, where he had moved  his side business, Arno Adhesive Tapes. This company made all of the plaster and tape for the Dr. Scholl products. In the 1960s, Arno also expanded greatly and Scholl, now in his seventies, remained just as active in its management.

Greencastle Daily Banner, November 30, 1954, accessed Hoosier State Chronicles.
Greencastle Daily Banner, November 30, 1954, accessed Hoosier State Chronicles.

Scholl died in 1968 and is buried in Pine Lake Cemetery in La Porte Indiana.  His family sold the Scholl’s brand to a large pharmaceutical company in 1979 and it remains successful to this day. So whether we remember him as “Dr.” or Dr. Scholl, he created an empire, changed an industry, and invented new ways to market and advertise.  Search Hoosier State Chronicles for the many more advertisements.

Richmond Daily Palladium, April 26, 1922, 6, Hoosier State Chronicles.
Richmond Daily Palladium, April 26, 1922, 6, Hoosier State Chronicles.

* The 1900 census gives his birth year as 1884, but all other records including passport applications, WWI draft card, and death records cite 1882 as the correct year.

For further information, especially on the controversy surrounding Scholl’s medical qualifications see:

Robert McClory, “Best Foot Forward,” Chicago Reader, January 13, 1994,  accessed ChicagoReader.com

“Unswerving Integrity”: The Radical Friendship of Eugene V. Debs and Robert Ingersoll

This post is dedicated to Tom Flynn—freethinker, friend, and keeper of the Ingersoll flame.

On July 22, 1899, Hoosier Eugene Victor Debs, a radical labor organizer and the future socialist party candidate for president, published a tribute to one of his biggest influences and close friends—the orator and freethinker Robert Green Ingersoll. Known as the “Great Agnostic” for his decades-long public critique of organized religion, Ingersoll became the leader of the “Golden Age of Freethought” in the United States, a movement dedicated to secularism that began after the Civil War and ended around World War I. His death on July 21, 1899, at the age of 65, left an irreplaceable void in the hearts of many who saw Ingersoll as the leader of a new rationalist awakening in America.

Eugene V. Debs, 1897. Library of Congress.

In his tribute to Ingersoll, printed in the Terre Haute Gazette and later in the Social Democratic Herald, Debs reflected on their decades-long friendship and the lasting impact the freethinker had on his life. He wrote:

For 23 years it has been my privilege to know Colonel Ingersoll, and the announcement of his sudden death is so touching and shocking to me that I can hardly bring myself to realize the awful calamity. Like thousands of others who personally knew Colonel Ingersoll, I loved him as if he had been my elder brother. He was, without doubt, the most lovable character, the tenderest and greatest soul I have ever known.

He also noted the amount of charity work Ingersoll did, both for organizations and for individuals, such as a woman he aided after the financial collapse of her father and abandonment by her church. “Such incidents of kindness to the distressed and help to the needy,” Debs observed, “might be multiplied indefinitely, for Colonel Ingersoll’s whole life was replete with them and they constitute a religion compared with which all creeds and dogmas become meaningless and empty phrases.”

Robert Ingersoll portraits. Library of Congress.

Later, on January 17, 1900, Debs wrote to Ingersoll’s publisher C.P. Farrell that “I have never loved another mortal as I have loved Robert Ingersoll, and I never shall another.” While this language may seem a bit saccharine for us today, Debs meant every word of it. From his initial meetings with Ingersoll as a young man in Terre Haute, Indiana to the Great Agnostic’s defense of him during the Pullman railroad workers strike of 1894, Eugene Debs always felt a deep kinship with the heretical orator. While they took different spiritual tracks—with Ingersoll a dedicated agnostic and Debs a social-gospel Christian—both saw the importance of caring for others in this life, despite what might come after, and believed in the power of human reason as a vehicle for transcending outmoded superstitions. Debs learned the power of effective oratory from Ingersoll, routinely citing him as one of his biggest rhetorical influences. Ingersoll also had views on labor and capital that went far beyond the traditional liberalism of his day, something that likely played a role in the radicalization of Debs. As such, their unique friendship left a lasting imprint on American life during the turn of the twentieth century.

They first met in the spring of 1878, after Debs invited Ingersoll to give a lecture to the Occidental Literary Club in Terre Haute, an organization that the former helped organize. The Terre Haute Weekly Gazette reported on May 2, 1878 that Ingersoll’s oration the previous evening was on the “religion of the past, present, and future” and noted that “Mr. Ingersoll was introduced by Mr. E. V. Debs, in well chosen and well delivered words.” Years later, in his “Recollections on Ingersoll” (1917), Debs reflected on his first encounter with the legendary orator. In fact, the lecture that Ingersoll gave that evening, according to Debs, was one of his most important, “The Liberty of Man, Woman, and Child.” In it, Ingersoll excoriates those who held humanity in the bondage of superstition and called for freedom of intellectual development. As he declared, “This is my doctrine: Give every other human being every right you claim for yourself. Keep your mind open to the influences of nature. Receive new thoughts with hospitality. Let us advance.” Debs was amazed by this speech. Writing decades later, “Never until that night had I heard real oratory; never before had I listened enthralled to such a flow of genuine eloquence.” Ingersoll’s words, which “pleaded for every right and protested against every wrong,” galvanized the budding orator and political activist.

Robert Ingersoll addressing an audience. Peoria Magazine.

Also in 1878, Ingersoll used his considerable speaking talents towards another issue of grave importance: the condition of labor. While it would be too much to say that Ingersoll was a socialist like Debs, he was nevertheless a socially-conscious liberal Republican who understood the inequities between workers and owners in a capitalist society. In a speech entitled “Hard Times and the Way Out,” delivered in Boston, Massachusetts on October 20, 1878, Ingersoll laid out his views on the subject. While he reiterated his belief that “there is no conflict, and can be no conflict, in the United States between capital and labor,” he nevertheless chastised the capitalists who would impugn the dignity and quality of life of their laborers. “The man who wants others to work to such an extent that their lives are burdens, is utterly heartless,” he bellowed to the crowd in Boston. He also called for the use of improved technology to lower the overall workday. Additionally, in a passage that could’ve been composed by Eugene V. Debs decades later, Ingersoll declared:

I sympathize with every honest effort made by the children of labor to improve their condition. That is a poorly governed country in which those who do the most have the least. There is something wrong when men are obliged to beg for leave to toil. We are not yet a civilized people; when we are, pauperism and crime will vanish from our land.

This speech left a lasting impression on Debs, so much so that he quoted it at length in an 1886 article in the Locomotive Firemen’s Magazine calling for the eight-hour workday. It is safe to say that Ingersoll’s own progressive views on labor influenced Debs’s own labor advocacy, especially during his time leading the Brotherhood of Locomotive Firemen and co-founding the Industrial Workers of the World (I.W.W).

Eugene V. Debs, 1897. Indiana Memory.

Years later, in 1894, Eugene V. Debs and the American Railway Union (ARU) led a massive labor strike against the Pullman Palace Car Company in the outskirts of Chicago. Approximately 2,000 employees walked off the job in May, demanding an end to the 33 1/3% pay cut they took the year prior. When the strikes escalated into violence, largely due to the aggressive tactics of the Chicago police, the United States Court in Chicago filed an injunction against Debs and the ARU. The injunction claimed that Debs, as head of the ARU, violated federal law by “block[ing] the progress of the United States mails,” the Indianapolis Journal reported. Debs was later arrested for his actions, using legendary civil rights attorney Clarence Darrow for his defense. Some speculated at the time that Robert Ingersoll, himself a lawyer, would defend Debs in court, but that never came to pass. Instead, Ingersoll defended Debs in the court of public opinion, when the press reported his previous treatment for alcoholism in an effort to discredit his cause.

Workers leaving the Pullman Palace Car Works, 1893. Wikimedia Commons.

An article in the July 9, 1894 issue of the Jersey City News reported that Dr. Thomas S. Robertson treated Debs in 1892 for “neurasthenia” and “dipsomania,” terms used in the era to describe anxiety due to spinal cord injury and alcoholism, respectively. To help his friend, Ingersoll had written a letter of introduction for Debs to Dr. Robertson, as he had used the physician’s services before. The article quotes Dr. Robertson at length, who claimed that Debs suffered from exhaustion, which had been exacerbated by drinking, but he had improved in the two years since. When asked if Debs was of sound mind, Dr. Robertson said, “in ordinary times, yes, but he is likely to be carried away by excitement and enthusiasm.” In essence, Debs suffered from what today we might call stress-induced anxiety, which became more pronounced by substance abuse. However, it is important to note that charges of alcoholism were common in this era, and Debs might have exhibited symptoms of it without ever being intoxicated.

Sensing the intention of the press with this story, Ingersoll released a statement to the Philadelphia Observer, later reprinted in the Unionville, Nevada Silver State on August 27, 1894. In it, he stood up for his friend and the causes he fought for. “I have known Mr. Debs for about twelve years,” Ingersoll said, and “I believe, [he] is a perfectly sincere man—very enthusiastic in the cause of labor—and his sympathies are all with the workingman.” When asked about Debs’s drinking, Ingersoll pushed back on the claims, saying “I never met him when he appeared to be under the influence of stimulants. He was always in good health and in full possession of his faculties.” He also commented on the attempts at scandal in the newspapers, adding that his “testimony is important in view of gossip and denunciation that everywhere attend the public mention of the strike leader.” In one of Debs’ darkest hours, when his character and cause came under fire, Ingersoll publicly defended his friend and challenged the claims made against him. Such was the nature of their bond.

Harper’s Weekly, July 14, 1894. Library of Congress.

While Robert Ingersoll certainly influenced Debs on the importance of oratory and the cause of labor, he also left a profound intellectual influence on the future socialist. Early in his life, Debs developed an iconoclastic view of religion, which primed him for a rewarding relationship with Ingersoll. In conversations with Larry Karsner, published in book form in 1922, Debs reflected on the event that made him weary of organized religion. At the age of 15, Debs attended a sermon at St. Joseph’s Catholic Church in Terre Haute. The priest’s vivid descriptions of hell, with a “thousand demons and devils with horns and bristling tails, clutching pitchforks, steeped in brimstone,” completely soured him on institutionalized Christianity. “I left that church with rich and royal hatred of the priest as a person, and a loathing for the church as an institution,” Debs said, “and I vowed that I would never go inside a church again.” Furthermore, when asked by Karsner if he was a disbeliever at that time, Debs replied, “Oh yes, a strong one.”

He furthered his views on hell in a February 19, 1880 article in the Terre Haute Weekly Gazette. “I do not believe in hell as a place of torment or punishment after death,” he wrote, “. . . the hell of popular conception exists solely in the imagination.” He further argues that while the idea of hell may have served a beneficial function in the past, “as soon, however, as people become good enough to be just and honorable for the simple satisfaction it affords them, and avoid evil for the same reason, then there is no further necessity of hell.” With these words, Debs actually echoed much of what Ingersoll said on the subject in an 1878 lecture. “The idea of a hell,” Ingersoll noted, “was born of revenge and brutality on the one side, and cowardice on the other. In my judgment the American people are too brave, too charitable, too generous, too magnanimous, to believe in the infamous dogma of an eternal hell.”

Robert Ingersoll pamphlet on Hell, 1882. Google Books.

While the doctrine of hell and the strictures of the church left Debs cold, he nevertheless adopted a liberal, nondenominational form of Christianity later in his life, one molded by his exposure to Ingersoll and freethought. In a 1917 article entitled “Jesus the Supreme Leader,” published in the Call Magazine and later reprinted in pamphlet form, Debs shared his thoughts on the prophet from Nazareth. Debs saw Christ not as a distant, ethereal presence, but rather as a revolutionary figure whose own humanity made him divine. “Jesus was not divine because he was less human than his fellow-men,” he wrote, “but for the opposite reason, that he was supremely human, and it is this of which his divinity consists, the fullness and perfection of him as an intellectual, moral and spiritual human being.” He placed Jesus in the same pantheon of transformative figures as abolitionist John Brown, President Abraham Lincoln, and philosopher Karl Marx.

For Debs, Christ’s appeal to “love one another; as I have loved you, that ye also love one another” was the same in spirit as Marx’s famous dictum in the Communist Manifesto: “Workers of all countries unite! You have nothing to lose but your chains. You have a world to win.” Both statements are about solidarity—of people coming together, helping one another, and fighting for a better world. In this sense, Debs interpreted Christ like many humanists and non-sectarian Christians do today—as a deeply human figure that preached love, peace, and harmony with others.

Eugene V. Debs and Jesus of Nazareth pamphlet. Internet Archive.

While Debs and Ingersoll did not share the exact same views on Christianity, they did share a commitment to secularism, tolerance, freethought, and social justice. Debs would parlay his knowledge from Ingersoll and others into a successful political career, running five times on the socialist party ticket and earning nearly a million votes in 1920 while imprisoned for speaking out against America’s involvement in WWI. As Ingersoll was the leader of the “Golden Age of Freethought,” Debs was the leader of the “Golden Age of American Socialism,” with thousands attending his speeches and joining socialist organizations. Despite their friendship being tragically cut short by Robert Ingersoll’s death in 1899, Debs honored the legacy of the Great Agnostic for the rest of his life. Writing in his “Recollections of Ingersoll” in 1917, Debs said:

He was absolutely true to the highest principles of his exalted character and to the loftiest aspirations of his own unfettered soul. He bore the crudest misrepresentation, the foulest abuse, the vilest calumny, and the most heartless persecution without resentment or complaint. He measured up to his true stature in every hour of trial, he served with fidelity and without compromise to the last hour of his noble life, he paid in full the price of his unswerving integrity to his own soul, and each passing century to come will add fresh luster to his immortal fame.

In studying their lives and their friendship, one might say these words for Robert Green Ingersoll could equally apply to Eugene Victor Debs.

Eugene V. Debs standing by pillar. Indiana Memory.

Helen Corey: Arab American Politician, Leader, Food Ambassador

Helen Corey welcomed John F. Kennedy to Terre Haute just fifteen days before he was elected U.S. president. Credit: Char Wade.

Helen Corey was perhaps the most noteworthy Arab American leader in central Indiana during the 1960s and 1970s. More than four decades before Mitch Daniels became Indiana governor, she was the first Arab American to hold a statewide elected office. It is a travesty that she has not received the attention that her accomplishments demand.

Born 1923 in Canton, Ohio, her Syrian parents, Maheeba (“Mabel”) and Mkhyal (“Mike”) Corey, were originally from the Damascus area. Her parents belonged to the generation of immigrants who arrived in the United States during what Mark Twain referred to as the Gilded Age. The country was booming economically, and employers were in desperate need of labor. Helen Corey’s family, like others, sought these opportunities. Like many Armenians and Turks, Corey’s Syrian parents were citizens of the Ottoman Empire, which ruled Southeastern Europe and the Eastern Mediterranean before World War I. Thousands of Ottoman citizens settled in Indiana, especially in Michigan City, South Bend, Indianapolis, and Terre Haute. The Indianapolis News noted in 1907 that these ethnic groups “have all made contributions to America’s making, though as a rule they have not been so welcome as other races.”

As a second-generation immigrant, Helen was raised to embrace both Arab and American cultures, as well as the family’s Antiochian Orthodox Christian roots. “When my sister, brother, and I were children,” she wrote, “our parents sent us to the Orthodox church hall following grade school classes where we learned to read and write the [Arabic] language from Arabic scholars Yusuf (Joseph) Sabb and Hunna (John) Shaheen. Our first lesson taught us that this was one of the richest languages in the world.” When the family was around Arabic-speaking friends, they used Arabic names and titles. Brother Albert was Abdullah. Her father was “Boo Abdullah [the father of Albert]” and her mother was addressed by the title, “Im Abdullah [the mother of Albert].”

She recalled in her 1962 The Art of Syrian Cookery:

When we lived in Canton, Ohio, as children, my sister, brother, and I used to get a great deal of pleasure watching my father and his friends take turns smoking the narghileh (Turkish water pipe) as they relaxed during the evenings, exchanging stories of their journey to this country. The narghileh had the sound of bubbling water and an incense aroma filled the house from the Persian tobacco that was used. Our narghileh was made of beautiful cut glass with an oriental brass stem, and the smoking pipe that was attached had an almost cobra look with its many variegated colors. . . The guests were served Turkish coffee and the hostess was ready to play the part of fortuneteller. The cups were inverted and left to stand so that the coffee sediment formed a pattern on the inside of the cup. Then the cups were turned up again and the hostess interpreted the future of each guest from the pattern in his cup.

Around 1947, the Corey family moved to Terre Haute, the home of a sizeable Arab American community. It was called “Little Syria.” Its proximity to the Wabash River facilitated the peddling of wares in Illinois and Kentucky. Historian Robert Hunter wrote that it was a “partial reconstruction of the one that existed in Ayn al-Shaara,” a village located not far from the city of Damascus. According to William Nasser, Indiana’s “father of cardiology” and the founder of the St. Vincent Hospital heart surgery program, Arab American youth faced discrimination in Terre Haute, where he was forced to ride in the back of the bus. Syrians were also barred from joining the country club. For these reasons, as Helen Corey noted in an interview with Robert Hunter, “in the 1920s and 1930s, Syrians did not have a prominent role in civic affairs and leadership of Terre Haute.” She and other second-generation immigrants opened the doors of opportunity for other Arab Americans. Corey’s political career began in 1948 when she worked as the secretary to the city’s longest serving mayor, Ralph Tucker. She would hold that position until 1961.

This job provided her a platform and the connections needed to become active in the Indiana Democratic Party. In 1956, Corey directed the speaker’s bureau of the Indiana Democratic State Central Committee, and in 1959, she was voted Indiana’s Outstanding Young Democratic Woman. On October 25, 1960, she was part of Vigo County’s welcoming committee for then Senator John F. Kennedy, the Democratic Party’s candidate for U.S. President. As a Young Democratic National Committeewoman, she was chosen to greet the “Kennedy Caravan” as it motored its way through Indiana and Illinois. She was also elected Indiana’s Young Democrat National Committeewoman and represented the state at the 1960 Democratic National Convention in Los Angeles.

Helen Corey was going places. In 1961, she became director of the Bureau of Women and Children in the Indiana Division of Labor. She offered written guidance to Indiana employers on child labor laws and women’s issues in the workplace. She consulted with members of the Indiana General Assembly.

Among the dishes featured on the cover of Helen Corey’s 1962 classic are meat pies, stuffed grape leaves, raw kibbi, stuffed zucchini, assorted pastries, and fried kibbi. In the upper right corner there is a water pipe.

It almost unbelievable that, as she was working hard for the state and the Democratic Party, she also found the time to pen one of the most influential cookbooks on Syrian food ever written in English.

Published by New York’s Doubleday Press in its series on global cuisines, The Art of Syrian Cookery (1962) stayed in print for decades. By the middle of 1965, it had sold 17,000 copies. Its influence could be felt across North America, and it was perhaps the most successful book in its category until the publication of Claudia Roden’s The Book of Middle Eastern Food in 1972. Even then, its many fans kept it as an essential reference in their kitchen. Food writers from Los Angeles to Miami mentioned it in their columns. Syrians and other Arabs checked it out from their local public libraries. One Arab American in Morgan City, Louisiana, said that “it was as near as mama’s cooking as anything I have ever read.” In 1982, a well-known Lebanese cook in Montreal, Quebec, Canada, explained that though her grandmother taught to her cook, she also relied on The Art of Syrian Cookery.

The book was dedicated to Corey’s mother, Maheeba, who not only shared the technical aspects of how to make such food, but taught Helen and her sister, Kate, about the cultural, religious, and social meanings and functions of everything from araq (anise-flavored brandy) to zalabee (doughnuts). This was food meant to be shared with others on important occasions in the old country and in the new. Corey explained, for example, what dishes are traditionally offered at wedding receptions and during Arab Orthodox Christian celebrations of Easter and the Feast of the Epiphany.

If it had been published today, this nostalgic food memoir might have launched the career of the charismatic and hard-working Helen Corey as a celebrity chef. But it appeared one year before Julia Child made her debut on public television, and most upscale restaurants hired only male chefs at the time.

Cooking had to remain a side gig.

Indiana Gov. Roger D. Branigin swears in Helen Corey as the first Arab American statewide office holder, 1965. Credit: Sandy Kassis.

Fortunately, Helen Corey’s political career blossomed at the very same moment that the book was published. In 1963, she was appointed executive secretary of the state’s Commission on the Status of Women. The next year, she won the Democratic Party’s nomination to run for office and then Indiana voters elected Corey the 23rd Reporter of the Indiana Supreme and Appellate Courts. She received 1,110,390 votes, enough to unseat incumbent Reporter Virginia Caylor, who got 920,168 votes.

As Reporter, Helen Corey’s job was to edit, publish, and distribute all of the judicial rulings of the Supreme and Appellate Courts and distribute them to law libraries, universities, and law offices. She worked with just two staff members in the Capitol’s Room 416, where Benjamin Harrison once had his office. The significance of Corey’s election as the first Arab American office holder in Indiana was not lost on the U.S. Department of State, which featured her in its Life in America series distributed abroad.

Helen Corey constantly encouraged women to become politically active. In 1965, for example, she was a featured speaker at the Marion County Democratic women’s weekend retreat to French Lick. She addressed the Indiana Federation of Democratic Women in 1967.

In 1966, Helen Corey, Frank Kafoure, and Father Joseph Shaheen, presented Indiana Gov. Branigin with a commemorative license plate celebrating the state’s sesquicentennial and the 40th anniversary of the founding of St. George Orthodox Church. Credit: St. George Church.

That year, she was making $12,500 in her post. The job also came with an official parking spot at the Capitol, but when Corey was assigned spot no. 21 instead of spot no. 22, Republican Clerk Kendal Mathews went berserk. He complained to the governor and the motor vehicles commissioner about it, and he parked in Corey’s spot, even though the parking attendant told him not to. The Indianapolis Star dubbed the incident “Coreyography.” Corey said the whole thing was ridiculous.

This was not the only time her gender became an issue. She was often asked why she wasn’t married, and she gave the answer that one had to give at the time: she believed that women should be married, but that they could have a career, too. Her good looks were also frequently addressed in public; the Indianapolis News referred to her as a “model” and a “pixie politician.”

Helen Corey campaigned hard in 1968, but it was a Republican year in Indiana statewide elections. Credit: Indiana Historical Society.

When Helen Corey stood for reelection in 1968, she campaigned hard, giving four speeches a day and traveling over 3,000 miles throughout the state to ask for Hoosiers’ votes. But with the exception of Democratic U.S. Senator Birch Bayh, Republicans dominated statewide offices that year. Helen Corey’s opponent, Marilou Wertzler, got 1,067,357 votes. Corey received 925,616.

After leaving office, Corey remained active with Democratic women’s causes, but by the middle 1970s she turned her attention, at least in part, to political organizing on behalf of Arab American causes. Arab issues were front and center in U.S. public life at the time. For example, in 1973, the Organization of Oil Exporting Countries (OPEC) stopped selling oil to nations that supported Israel in its dispute with Egypt. This embargo caused fuel shortages in the United States. Despite the fact that OPEC included non-Arab countries such as Iran and Venezuela–not to mention the fact that most Arab countries are not large oil producers–Arabs in general were blamed for making Americans wait in lines at gas stations. Prejudice and discrimination against Arab Americans increased. The social acceptance that Arab-descended Americans had achieved was at risk.

Second- and third-generation Arab Americans established the National Association of Arab Americans (NAAA) to lobby national legislators on the foreign issues that affected their lives and livelihoods. One of its programs was “A Day on the Hill,” during which Arab Americans from each state would travel to Washington to meet with their members of Congress. Helen Corey was an obvious choice to coordinate the effort in Indiana. Working with George Halaby, Zeldia Hanna, Vicki Mesalam, and Faye Williams, she kicked off the Central Indiana NAAA chapter’s effort to gain members with a huge hafli (party) at the Stouffer Hotel in 1975. It featured Arab dancing, music, and food.

Over time, the membership of the NAAA decreased as the American Arab Anti-Discrimination Committee became the largest Arab American national organization. But Helen Corey and other Arab Hoosiers still fought anti-Arab prejudice. In 1990 future Vice President Mike Pence, then a candidate for the U.S. Congress, ran a campaign ad in which a white actor donned Arab head gear, a black robe, dark sunglasses, and used a fake Arab accent to intimate that Democrats were unwitting collaborators of the country’s Arab enemies. Helen Corey spoke out. “It’s degrading a culture,” she said, explaining that the use of racial stereotyping would drive many voters away. (Pence defended the ad.)

Helen Corey’s later cookbooks included meatless menus and an emphasis on the health benefits and Biblical origins of a Mediterranean diet.

In the final decades of the 1900s, Helen Corey did not focus as much on explicit political organizing as she did on culinary diplomacy. A leading authority on Syrian and Lebanese food and cooking, Helen Corey used food not only to bridge ethnic differences among Americans but also to educate Americans about her Antiochian Orthodox Christian faith. In 1990, she self-published her second cookbook, Food from Biblical Lands, and made a 70-minute documentary to promote it. In 2004, she published Healthy Syrian and Lebanese Cooking. These books repeated some of the original recipes from the 1962 classic, but also incorporated new dishes from Egypt, Jordan, Morocco, and Palestine. There were also new stories of Helen Corey’s travels in Syria and new pictures of her family members, including one of her mother’s 100th birthday party.

Helen Corey (second from left) at historical marker dedication in Terre Haute, courtesy of the Tribune-Star.

Corey loved to share that heritage with her nieces. Robert Hunter wrote that Corey preserved and passed on “a big collection of folk stories, songs, and poems, most of which she got from her mother.” Corey told Hunter that “much has been lost,” but she insisted that “a lot has remained…  a ‘Syrianness,’ a sense of who you are and wanting to hold onto it even though you do not have much actual knowledge.”

During her long career, Helen Corey gained recognition and respect for her people, for her culture, and for herself. She is an unsung figure of Arab American and Indiana history whose life is just waiting for greater illumination.

Jay Brodzeller was the chief researcher of this post. Three of Helen Corey’s nieces, Cathy Azar, Sandy Kassis, and Char Wade, provided invaluable assistance. Thanks, as well, to Joan Bey, Matt Holdzkom, Mina Khoury, Rev. Joseph Olas, Father Paul Fuller, Julie Slaymaker, and Father Anthony Yazge.

Additional Sources:

“Armenians and Syrians,” Indianapolis News, March 8, 1907, 2, accessed Newspapers.com.

“Little Syria on the Wabash” historical marker file, 84.2018.1, accessed Indiana Historical Bureau.

Interview with Helen Corey, conducted by Dr. Robert Hunter, Indiana State University, June 25, 2009, Indiana Historical Bureau marker file.

Hoosier State Chronicles: The Series | Leedy Manufacturing Company and Purdue’s “World’s Largest Drum”

Purdue’s “World’s Largest Drum”, made by Indianapolis’ Leedy Manufacturing Company in 1921, has been involved in many rivalries over its size. Learn more about its unique history from our latest video.

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Credits: Written and produced by Justin Clark.

Music: “Regimented Instinct” by Teknoaxe, “Jumpin’ Boogie Woogie” by Audionautix, “Anchors Aweigh” by US Marine Corps Band, “National Emblem” by US Naval Academy Band, “Low Tide” by Silent Partner, “Jazz Bar” by Doug Maxwell, Media Right Productions, “Hail, Purdue” by Purdue All-American Marching Band

Continue reading “Hoosier State Chronicles: The Series | Leedy Manufacturing Company and Purdue’s “World’s Largest Drum””

“Washed Up:” A Discovered Artifact and the Rub-No-More Soap Company

At the Indiana Historical Bureau, we routinely get requests from researchers for assistance. Some of these are fairly simple, like helping with someone’s family history or determining the age of an antique they just bought. However, every once in a while, we get queries so interesting that they require a whole lot more research, and you never know what you might turn up.

Back in March, I received an email from a gentleman in California who recently found a unique item while metal-detecting on the beach. He needed help figuring out what it was and how old it might be. It was a weathered, rusted emblem with two elephants on the front and a name, “Rub-No-More.” On the back, it said, “some worry about wash day; others use Rub-No-More.”  He also knew it had an Indiana connection, as a quick internet search determined that the Rub-No-More brand was based out of Fort Wayne.

The Rub-No-More Watch Fob that washed up on the beach. Image: Kevin O’Brien.

It turns out that the item he found was a Rub-No-More watch fob, likely made sometime between 1905-1920. A watch fob was a decorative piece that accompanied a pocket watch, and helped keep the watch in a wearer’s pocket. A fob exactly like this one was recently sold at auction. Chicago’s F.H. Noble & Company, whose long history includes making trophies and urns for cremated remains, manufactured the fob. But what about the history of the company who commissioned it, the Rub-No-More Company? In learning more about this small, weathered piece of advertising, I discovered a history of one of Indiana’s most successful businesses at the turn of the twentieth century.

Rub-No-More watch fob recently sold at auction. Image: Hakes’s Auctions.

While its origins go back at least to 1880, the Summit City Soap Works of Fort Wayne (the Rub-No-More Company’s original name) was formally incorporated in May of 1885, with a capital stock of $25,000  for “manufactur[ing] laundry and other soaps,” according to the Indianapolis Sentinel. Their penchant for lavishing gifts on customers goes back almost to its founding. As the Wabash Express reported on May 27, 1886, Harry Mayel of the Summit City Soap Works came to Terre Haute and provided “over one hundred and fifty thousand dollars in beautiful and valuable presents” to purchasers of the company’s Ceylon Red Letter Soap. While this was a great deal for consumers, it appears it wasn’t as good for the company. By 1888, the Summit City Soap Works was insolvent, with $18,000 in debt and only $14,000 in assets, and a court-ordered receiver came in to clean up the mess. The difficulties didn’t end there. Two years later, as mentioned by the Crawfordsville Daily Journal, the company’s facilities on Glasgow Avenue burned to the ground, an estimated loss of $6,000. The company, sadly, had no insurance to cover these damages.

Clearly, it was time for new leadership, and it came in the form of the highly successful Berghoff family, German immigrants who became a mainstay of Fort Wayne’s business community. The Berghoffs ran a profitable brewery in the city, most known for its “Dortmunder Beer” brand. They parlayed this success into other ventures, including the Summit City Soap Works. Gustave A. Berghoff, a traveling salesman for the brewery, purchased the soap manufacturer in 1892, likely from his own brother, Hubert. The latter had purchased the firm a year earlier for a measly $5,000, and intended to revive the soap maker to “run day and night,” according to the Fort Wayne Sentinel.

Dortmunder Beer advertisement from Berghoff Brewing Company. Image: FortWayneBeer.com.

Gustave Berghoff and his team wasted no time getting the company back on its feet and profitable, betting its success on a brand new product, Rub-No-More. Introduced in 1895, Rub-No-More was a “labor saving compound” that “clean[ed] the working clothes of a mechanic as well as the finest linen of the household, without much rubbing,” the Fort Wayne News wrote in its May 30th issue. To kick off the new product, the company launched a massive advertising campaign that provided free samples of Rub-No-More to every family in Fort Wayne. Summit City Soap Works then sold it at five cents, in a package that would cover five washing weeks. Rub-No-More became a hit, greatly benefiting Berghoff and his company. As such, they continued their tradition of giveaways. For example, in 1898, Summit City Soap Works offered its customers a free children’s book or wall calendar in exchange for saved Rub-No-More coupons and Globe Soap wrappers.

Fort Wayne Daily News, November 4, 1898. Image: Newspapers.com.

The company completely reorganized in 1903, including a new incorporation and expansion of its facilities. After eighteen years as an incorporated company, the Summit City Soap Works saw its capital stock increase four fold, to $100,000. Its executive staff also evolved, with Gustave Berghoff retaining his position as president but appointing his brothers, Henry and Hubert Berghoff, along with J. W. Roach and Albert J. Jauch, to the board of directors. The Fort Wayne Journal-Gazette reported that Berghoff was “having built a large addition to his factory, which will double the plant’s capacity.” The paper also commented on the company’s success, writing that “the business has grown from a small beginning to large proportions, and the institution is now known all over the United States, and the output is used almost universally in this country.”

The company also expanded its marketing, filing for multiple trademarks in 1905. The first filing, from April 17, 1905, included its new logo for Rub-No-More as well as an emblem, one so iconic to the company that it inspired my research: the two elephants logo. Used for decades as the symbol of Rub-No-More, the trademark displays an adult elephant dressed as a washerwoman washing a child elephant with its trunk. The second filing, dated September 19, 1905, includes both the new logo for the company’s name as well as the two elephants symbol. These became the company’s go-to branding for both its products and promotional materials, and it served them well. Grocers at Kendallville purchased 14,000 pounds of soap from the company in April of 1909, as noted by the Fort Wayne Sentinel, which traveled “in a single shipment over the [city’s] interurban.” That year, the Summit City Soap Works continued its tradition of promotional giveaways. An advertisement in the Dayton Herald offered customers free gifts in exchange for some of their products’ packaging trademarks. They offered girls an embroidery set and boys a “very interesting game” suitable for thirteen people.

Rub-No-More trademark application, September 1905. Image: Google Books.

One incident in 1911 showed how Rub-No-More soap could lead to more than just fun giveaways. A young woman named Bessie Lauer, an employee of the Summit City Soap Works, wrote her name on the inside of a soap bar’s packaging. It made its way out west, where a “wealthy California orange grower” found it and sought out a courtship, perhaps even marriage. She turned down his offer, but the publicity it garnered led to a Hanford, California Sentinel article describing the whole affair. Apparently embarrassed by the incident, Lauer told the Sentinel that “this is the first time she has ever written her name on a soap wrapper, and she fervently states that it will be her last.”

After decades of operation under the Summit City Soap Works moniker, the company formally changed its name in 1912 to the Rub-No-More Company, solidifying the importance of their branded soap to the entire enterprise. (A notification of the name change was published in the January 18, 1912 issue of the Fort Wayne Daily News, but it wasn’t official until April 12, 1912, when articles of incorporation were filed, according to the Indianapolis News. Advertisements in newspapers as early as June of that year indicated the name change). Around this time, Gustave Berghoff, the company’s president, began serving on the board of directors of the German-American National Bank based in Fort Wayne, greatly increasing his stature within the local business community.

Rub-No-More Logo, Trade Mark News. 1911. Image: Google Books.

By 1917, sales of the Rub-No-More Company topped $3,000,000 a year, as referenced in a profile in the Fort Wayne Journal-Gazette celebrating its 25th anniversary under the ownership of Berghoff. The article noted the expansion of its production facilities, from “the old days [when the plant was] comprised [of] but a few shacks” with “equipment consisting mostly of crude apparatus[es],” to a plant comprising “thousands of square feet.” This machinery was “of the most modern design . . . the value of which totals near a million dollars.” Within two decades, Rub-No-More, the company’s flagship product, became a mainstay product for consumers, with “circulars, wrappers, etc. . . . reproduced 200,000,000 times a year,” bringing “both the institution and the city continually before the minds of millions of people residing in this and foreign countries.”

Terre Haute Daily Tribune, March 22 1918. Image: Hoosier State Chronicles.

An interesting modern parallel, the Rub-No-More Company encouraged sterilizing face masks during the influenza pandemic of 1918. A notice printed in the November 22, 1918 issue of the Indianapolis News instructed readers to “sterilize flu masks” by “thoroughly dissolv[ing] two tablespoonsful [sic] of Rub-No-More soap chips in one quart of boiling water” to “carefully wash masks.” As with today’s COVID-19 pandemic, soap companies have used their advertising to encourage people to wear masks and to keep them clean, something the Rub-No-More company did over 100 years ago.

Indianapolis News, November 22, 1918. Image: Hoosier State Chronicles.

Despite the Rub-No-More Company having a mostly positive reputation, it wasn’t without controversy. In 1918, the Indianapolis Star reported that the Rub-No-More Company was one of several companies charged with violating the federal child labor law. In a grand jury indictment against them, it was alleged that “three children were required to work ten and one-half hours a day” at their plant. Another issue the company faced came from its manufacturing process— one of “obnoxious odors.” The Indianapolis Times wrote in 1923 that the City of Fort Wayne was seeking a “permanent injunction” requiring the Rub-No-More Company to reconfigure their production process to alleviate the harsh smells that bothered the city’s east side residents.  It is unclear what the outcomes of these situations were, but violations of child labor laws and air quality, somewhat new to American industry in 1918, represented some of the lesser angels of industrialization.

Fort Wayne Journal-Gazette, November 4, 1917. Image: Newspapers.com.

After 35 years of success at the helm, Gustave Berghoff sold the Rub-No-More Company to Procter & Gamble and retired from the company in 1927. The company’s roughly 140 employees were transferred to other Procter & Gamble plants after a transitional period where Rub-No-More Company’s manufacturing stock was used. The Rub-No-More brand continued for many years under the Procter & Gamble umbrella, with advertisements for the product appearing in newspapers well into the early 1950s. Gustave Berghoff, the company’s former president, died on January 25, 1940 at the age of 76. He is buried in Catholic Cemetery in Fort Wayne.

The Rub-No-More Company exists in history as something of a Horatio Alger tale. A German immigrant, helped by his family, purchased a failing firm and turned it into one of the most successful soap companies of the early 20th century. Additionally, its innovative approach to marketing, promotions, and branding ensured its dominance in the marketplace. This story is also about how even a simple item, like a watch fob washing up on the beach in California, can lead to an understanding of one of northern Indiana’s industrial giants at the beginning of the American Century.

“King of Ghouls” Rufus Cantrell & Grave-Robbing in Indianapolis

Fort Wayne Sentinel, September 29, 1902, 1.

In the fall of 1902, a crime syndicate was uncovered in the city of Indianapolis – not a syndicate of gambling, booze, or other illicit activities. No, this was a gang of “ghouls,” or men who robbed graves and sold bodies to medical schools on the black market.

Practitioners of this trade have been called many things – grave robbers, body snatchers, resurrection men, ghouls. Regardless of what they go by, they have a long and dark history tied inextricably to the advancement of medical science. In the 14th century, a professor at the University of Bologna began teaching anatomy using dissection as a tool of instruction. Soon after, four students at the university committed the first documented case of body snatching. The need for corpses had outpaced the legal means of obtaining them, driving students to procure cadavers by unlawful means. The rest, as they say, is history.

Anatomical Dissection Scene, courtesy of Thomas Jefferson University.

As medical education advanced, the need for human specimens rose at a dramatic pace. For centuries, however, the supply was met mostly by legal means – largely, the remains of criminals condemned to death. However, in the 17th and 18th centuries a confluence of two factors – a reduction of executions and the proliferation of medical schools – created a massive shortage. One which would be filled by a barely underground network of so-called “Resurrection Men.”

While illegal, the practice of stealing corpses to sell to medical schools often went unprosecuted as it was perceived as being “for the greater good.” The dissection of cadavers – weather obtained legally or otherwise – has been used to train new physicians in anatomy, lending them an unprecedented level of understanding of the human body.  This, along with the fact that most of the victims were poor or people of color also helped law enforcement turn a blind eye. However, as the practice continued and more prominent families were victimized by the traumatizing act, states began expanding the legal channels through which medical schools could procure specimens. These acts are referred to as anatomy laws.

Indiana’s first anatomy law was enacted in 1879, perhaps not-so-coincidentally a year after the grave of John Scott Harrison, son of former President William Henry Harrison and father of future President Benjamin Harrison, was robbed and his body discovered at the Ohio Medical College. The 1879 law provided that:

the body of any person who shall die in any state, city or county prison, or jail, or county asylum or infirmary, or public hospital, within this State, shall remain unclaimed. . .for twenty-four hours after death. . .may be used as a subject for anatomical dissection and scientific examination.

While the law was meant to provide a morally sound avenue for medical schools to obtain bodies for dissection,  that avenue still took advantage of the poor and mentally ill as it was highly unlikely that any of the deceased were ever given the opportunity to consent to their remains being used in this way.

Central College of Physician and Surgeons in Indianapolis, circa 1902, courtesy of IUPUI University Libraries.

But even with this law in place, there were still sometimes shortages. The early 20th century was one of those times. In 1902, at least five institutions in Indianapolis needed a steady supply of corpses. As the winter semester of the 1902-03 school year approached, these institutions vied for the inadequate lawful supply and eventually turned to the black market to fill their needs.

Mug shot of Rufus Cantrell, courtesy of the Indiana Archives and Records Administration.

Dominating the black market was Rufus Cantrell. Having been a driver, porter, clerk, and even an undertaker, in 1902, he added a new title: The King of Ghouls. He, along with approximately seven other men, ran one of the most successful body-snatching syndicates in the city. According to the September 30, 1902 issue of the Indianapolis Journal:

He did not use hooks in pulling out corpses, as was done years ago. He only used hooks when a corpse was fastened in a coffin. Instead of digging down at the head of the grave, as was the former custom, he adopted the plan of digging in the center. The covering of the box was then sawed through and the small lid on the coffin shoved back. No lights are used by the ghouls . . . except an occasional match, which is lighted down in the grave.

It was hard, grim, and dirty work, but it paid off. Cantrell reported that between July and September of 1902, he and each of his men had earned $420 from their nighttime exploits, nearly as much as the average American made in a whole year. But their profits wouldn’t last long.

At least three different Indianapolis residents received anonymous tips that the graves of their recently buried loved ones may be found empty. Upon further investigation, the families discovered that this was indeed the case, and, more horrifying still, they discovered the missing remains in the basement of the Central College of Physicians and Surgeons. Panic gripped the city as newspapers published these stories. Families began guarding the graves of their recently interred relatives. Citizens called for investigations. Detectives staked out cemeteries and medical schools, waiting for the Ghouls to show themselves.

Indianapolis Journal, September 20, 1902, 3.

However, a break came from an unexpected source. A pawnbroker by the name of Emil Mantel grew suspicious of a customer after loaning him $28 in return for four shotguns. Mantel contacted his attorney, Taylor Gronniger for advice on the situation. When Mantel gave the name of the suspicious customer as Rufus Cantrell, Gronniger connected the dots. He had heard rumors about Cantrell’s unsavory practices, and here Cantrell was, pawning off more shotguns than any one person would need – shotguns that could be used to scare off any unwanted observers intruding on illegal happenings – and just when the grave robbing business was too hot to continue. So, Gronniger relayed his hunch to Detectives Asch and Manning of the Indianapolis Police Department. By the end of the next day, the detectives had arrested Rufus Cantrell and six of his associates and extracted full, corroborating confessions from each man.

Cantrell, the leader of the “gang of ghouls,” gave his confession in excruciating detail, seemingly proud of his escapades. He and his assistants had plied their gruesome trade at Crown Hill Cemetery, the German Catholic graveyard, Mount Jackson Cemetery, Traders Point Cemetery, and the Old Anderson graveyard, as well as the cemetery at the Central Indiana hospital for the Insane, where, Cantrell confessed, he and his posse had emptied over 100 graves.

Dr. Joseph Alexander, Indianapolis News, February 13, 1903, 13.

He went on to implicate Dr. Joseph Alexander of the Central College of Physicians and Surgeons as his principal buyer. However, while most medical men simply feigned ignorance of the source for the bodies they were buying, Cantrell described Alexander as playing a much more hands-on role in the operation. Not only did Alexander knowingly buy stolen bodies, he identified potential targets, accompanied Cantrell on scouting missions, and even joined the gang in their nightly expeditions. Alexander was arrested, but quickly posted bail.

As Cantrell’s confessions continued, more empty graves were unearthed. The various medical schools around the city were searched thoroughly, but the bodies were nowhere to be found. Detectives Asch and Manning received a tip that Dr. Alexander had commissioned twenty pine boxes from a local box-builder to be delivered to the Central College of Physicians and Surgeons just days after the arrests had been made. This seemed like just the break they were looking for – surely the boxes had to be connected to the missing bodies. However, upon further investigation, it was discovered that Central College was in the process of moving locations and the boxes had been commissioned for the mundane purpose of packing away delicate medical instruments.

Indianapolis Journal, October 14, 1902, 10.

In mid-October, just as a grand jury was called to make indictments in the case, the mystery of the missing bodies was solved, at least in part. On October 14, 1902, the Indianapolis Journal reported:

Amos Smith . . . on his way to work, yesterday morning about 6 o’clock, partially cleared up the mystery of the bodies recently spirited away from the medical colleges. He found two bodies tied in sacks in a dry goods box at the side of Hibben, Holloweg & Co.’s store . . . The same young man, in walking farther south noticed two more bodies at the rear door of the Central Medical College.

After being positively identified by family members, there was speculation that a competing medical college in the city had disposed of the bodies near the Central Medical College in an attempt to throw all suspicion on that institution while dissuading further investigation. While these grizzly details were being spread in newspapers throughout the city, the grand jury received its instructions and began hearing testimony in the case. By the end of the grand jury’s investigation, twenty-five indictments were handed down and allegations had been made against seventy-five different people who were all part of three additional body-snatching syndicates in the city. Among the indicted were Cantrell and his associates, Dr. Alexander, four physicians from other schools, cemetery workers who facilitated the robberies, and various low-ranking employees of medical schools who had played some small part in the operation.

Indianapolis News, February 5, 1903, 3.

After several delays, the first Ghoul Gang trial, that of Dr. Joseph Alexander, began in early February. Alexander’s defense attorney’s strategy seemed to be to cast as much doubt on the character of the star witness, Rufus Cantrell, as possible. First, they attempted to link him to the unsolved murder of a Chinese immigrant who had been killed a year earlier. When that didn’t stick, the defense brought into question the sanity of the King of the Ghouls by introducing evidence that Cantrell had been diagnosed with epilepsy, at that time a broad diagnosis encompassing several mental illnesses.

Multiple physicians were brought to testify on Cantrell’s mental health. Each in turn pronounced Cantrell “insane.” Cantrell and the state begged to differ. Upon cross examination, each doctor admitted to having ties, past or present, to the Central College of Physicians and Surgeons, the same college which employed Dr. Joseph Alexander. Coincidence? Perhaps.

Coincidence or not, the evidence presented by the defense seems to have been enough to sway at least some of the jurors. The February 16, 1903 issue of the Indianapolis Journal reported:

Dr. Joseph C. Alexander’s status in the community is unchanged. He is neither the convicted felon of the heinous crime of complicity with ghouls and neither is he wholly absolved from the accusations made against him by the state’s attorney. . . Yesterday morning at 10 o’clock, after deliberating since the same hour Friday morning, the jury reported through its foreman . . . that it had not arrived at a verdict and undoubtedly would be unable to do so, and it was discharged from further service.

The result of one of the most anticipated trials of the year resulted in a hung jury. While the state’s attorney promised a retrial, it never came to fruition. Cantrell, who had all along hoped that his cooperation would result in a lighter sentence, saw the writing on the wall and refused to testify in the retrial. With their star witness gone, the state had little evidence against the doctor – or any of the other four physicians originally indicted, who had maintained their innocence throughout and whose only accuser was the now silent Cantrell. The next big trial was that of the King Ghoul himself.

Taking a page from Dr. Alexander, Cantrell’s defense team entered a plea of insanity at the onset of the trial. The state, of course, used the testimony of Cantrell himself given in interviews with police as well as during the grand jury investigation. The question of the trial was not if Cantrell had robbed graves, but why? Was he a greedy criminal just trying to make a buck, or was he criminally insane?

To make the case for the latter, Cantrell’s own mother was put on the stand. Through her testimony, the defense told the jury:

that they proposed to show Cantrell to be insane . . . that while Cantrell lived in Gallatin, Tenn., from the age of one to fifteen years, he suffered from epilepsy; that when twelve years old he was thrown from a horse and his head was injured; that when he was ten or twelve years old he had a delusion that he was called by God to preach, and told his friends that he talked with God face to face; that while at work in the field he would kneel at the plow and pray and preach from a Biblical text; that he still suffers from delusions and in the jail has preached to prisoners; that when taunted by his friends in Tennessee over his inability to preach he would become profane and once assaulted a minister with his tongue when he refused to ordain him; that he has a violent temper and has attempted the lives of himself and others; that he delighted to call himself the “King of the Bryan campaign,” and had cards printed with the words, ‘Rufus Cantrell – the Democratic hero;’ that he suffered a sunstroke in Indianapolis, which incapacitated him for work in hot places, and that he succumbed to heat while employed in the Malleable iron works. All these things, Cantrell’s attorneys would prove.

It should be noted that traumatic brain injuries can affect the mental health of those who experience them – they can cause mood swings, agitation, combativeness, and other cognitive symptoms. And both epilepsy and sunstroke were used in the 19th century to describe various mental illnesses. That being said, it’s difficult to tell from newspaper reports alone how much the testimony given was exaggerated in an attempt to keep Cantrell out of jail. After all, he did deny having any mental illness during the trial of Dr. Alexander.

Yet another topic that may have played a part in the trial, and certainly played a part in the sensationalized coverage of the case, is race. Rufus Cantrell and his associates were all Black men. Alexander and the other physicians, all of whom would eventually walk free, were white.  It’s important to note that people of color, facing systematic discrimination, were often driven to find income in alternative ways. These alternative ways were, in some cases, illegal. This could have influenced Cantrell’s decision to enter the profession of grave robbing. However, there were gangs of white ghouls in the city working right alongside Cantrell’s gang – grave robbing was a lucrative business if you could get past your moral qualms.

So, the influence of race on Cantrell choosing this line of work isn’t clear. What is clear, however, is that his associates, and not the white physicians, were prosecuted for their crimes. It’s also clear that newspapers took every chance they could to point out the race of the accused. In the end, race can’t not have played a role in the trial, but it’s difficult to tell through reports – all written for white newspapers – how extensive that role was.

Indianapolis Journal, April 26, 1903, 8.

On April 26, 1903, Rufus Cantrell, the King of the Ghouls, was found guilty of two charges and sentenced to three to ten years in the Jeffersonville State Reformatory. In the end, Cantrell and four of his associates were convicted and sentenced to between one and ten years each. The twenty other men indicted by the Grand Jury were cleared of all charges due to lack of evidence.

Convictions weren’t the only thing to emerge from this tale, though. The system of public institutions delivering the unclaimed bodies of the deceased directly to medical schools was clearly not working as desired. As a result of this and other similar trials, the Indiana General Assembly passed the Anatomical Education Act in 1903, establishing the State Anatomical Board, which would oversee the distribution of bodies to medical schools. The State Anatomical Board is still in existence today, continuing to oversee the distribution of donated bodies to medical schools. According to anatomist Sanjib Kumar Ghosh, body donation constitutes the sole source of cadavers used in teaching anatomy in the vast majority of the world, including in the United States. Learn more about the history of dissection here.

Find all sources for this blog post here.

The 1968 Black Market Firebombing: Revolution and Racism in Bloomington, Indiana

 

Protesters at the Jeannette Rankin Peace Parade on January 15, 1968, courtesy of the AP.

“There has never been a year like 1968, and it is unlikely that there will ever be one again.”1968: The Year That Rocked the World

In the very literal sense of the word, 1968 was an extraordinary year. Even situated as it was within a decade characterized by social and political upheaval, 1968 was unique in the sheer number of transformative events: the Tet Offensive, the assassinations of Martin Luther King, Jr. and Robert Kennedy, the Apollo 8 mission, anti-Vietnam War protests, protests against racial discrimination. The list goes on.

While the majority of these events occurred on the East and West Coasts of the United States, it would be a mistake to think that the Midwest was immune to the revolutionary spirit sweeping the nation. In fact, many of the movements seen at a national level played out within the confines of the Indiana University Campus in Bloomington. When recruiters from Dow Chemical Company (the company responsible for producing napalm for use in the Vietnam War) visited campus, hundreds of students marched in protest. Following objections to exclusionary judging standards drawn along color lines, the IU Homecoming Queen pageant was permanently cancelled.  African American students demanded more representation in all aspects of campus life and staged a sit-in at the Little 500. That sit-in led directly to the removal of discriminatory covenants from Indiana University’s fraternities.

Clarence “Rollo” Turner at the Little 500 Sit-in, Indiana University, Artubus (Bloomington, Indiana: 1968), accessed Artubus Archives.

While this wave of revolutionary fervor was cresting both nationally and on IU’s campus, another wave was close behind – the “third wave” of the Ku Klux Klan. Rising in response to the Civil Rights Movement, approximately 40,000 Klan members  belonged to the Klan nationally in the 1950s and 1960s. In the spring of 1968, Klan members from nearby Morgan County attempted to establish a chapter of the terrorist organization in Monroe County. A membership drive, which was to consist of a gathering on the Bloomington courthouse square followed by a march through the business district, was scheduled for March 30, 1968. But before events could get underway, Monroe County Prosecutor Thomas Berry requested and was granted an order blocking the event, citing the possibility of violence.

This was neither the first nor the last appearance of the Klan in Bloomington. In Citizen Klansmen: The Ku Klux Klan in Indiana, 1921-1928, Leonard Moore estimates that 23.8% of all native-born white men in Monroe County were members of the Ku Klux Klan in 1920. The Indiana Daily Student on November 7, 1922 described the supposed first appearance of the Klan in the city:

Marching with slow and solemn tread, 152 men paraded Bloomington streets, garbed in mysterious robes of white, with tall hoods masking their identity, and carrying aloft the flaming cross of the klan, while hundreds of townspeople and students stood and witnessed [as] the pages of fiction and movie scenarios unfolded before their eyes.

Example of a calling card left by the Ku Klux Klan, accessed Nate-Thayer.com.

Although county officials blocked a similar scene to that described above from playing out in 1968, the Klan still made its presence known in the city. During a Bloomington Human Relations Commission meeting on September 30, 1968, African American commission chairman Ernest Butler showed his fellow commissioners and others present at the meeting a card which had been left on his door. The card read, “The Ku Klux Klan is watching you.” Butler claimed to have received as many as ten such cards, as well as several similarly threatening phone calls. Soon, local Klan affiliates would go further than simply making threats.

In the face of these threats, Black Indiana University students continued to demand more representation and equality, staging protests and demonstrations across the campus. The Afro-Afro-American Student’s Association (AAASA)—an organization formed in the spring of 1968 with the goal of fostering unity among IU’s Black students—frequently encouraged members to participate in this activism. At the forefront of many of these protests was AAASA co-founder and sociology graduate student Clarence “Rollo” Turner.

“Rollo Turner and The Black Market,” accessed Indiana University Archives.

In the fall of 1968, Turner shifted his attention towards a new project – The Black Market. Financed entirely by Black faculty and staff, The Black Market was a shop specializing in products made by African or African American artists. This included “free-flowing African garb, Black literature and records, African and Afro-American fabrics, dangling earrings, and African artifacts.”

As a leader in the African American community at Indiana University, Turner served as the shop’s manager and its public face. He and his backers had two main objectives when opening the shop. First, it was to act as a cultural center for Black students at the university, who had limited recreational opportunities in the predominantly white city. Second, he aimed to eliminate “misconceptions about black people” by exposing IU students and Bloomington locals alike to Black culture.

“Advertisement for The Black Market printed in The Spectator,” accessed Indiana University Archives.

After its late-September opening, it seemed as though the shop would be a success. The campus newspaper, Indiana Daily Student, proclaimed, “suits and ties may eventually join the ranks of white socks and baggy slacks if the immediate success of The Black Market is a sign of things to come.” However, at the same time that the shop was proving a popular enterprise with IU students, factions within Bloomington were pushing back against its very existence. This resistance took the form of violence when, on December 26, 1968 a Molotov cocktail was thrown through the front window of the store.

The resulting fire destroyed the entire stock of The Black Market and caused structural damage to adjacent businesses. To those most closely associated with the shop, the motive for the attack seemed obvious, especially considering the heightened presence of the Ku Klux Klan in the city. As student newspaper The Spectator commented:

It was not very difficult, of course, to determine a ‘motive’ for the bombing. Since the construction of the Black Market in September, black students involved have been harassed periodically by abusive white ‘customers,’ . . . Larry Canada, owner of the building, had received telephoned bomb threads because he allowed the ‘n––rs’ to use the space for the store.

Black Market after fire, printed in The Spectator, accessed Indiana University Archives.

Two weeks later, 200 students attended a rally on the sidewalk outside of the burnt remains of The Black Market. Amidst calls for action from university and city officials and appeals to Black students to make a stand in the face of violence, Rollo Turner said, “the only reason this store was bombed was because it was a black store.” Behind the rally, hung across the splintered door of the shop a hand lettered sign that read, “A COWARD DID THIS.”

Eight months would pass before those students knew the identity of the man responsible for the attack, though. In the intervening time, IU students and faculty came together to raise enough money to pay back the financial backers of the shop, as the shop’s inventory was uninsured. Rollo Turner also made the decision not to re-open the store – all of the funds raised had gone to pay back investors, leaving none for re-investment in new stock. Additionally, the extensive damage to the structure necessitated its total demolition, meaning a new space would need to be secured and it may have proven difficult to find a landlord willing to risk their property if a repeat attack was carried out.

“The Black Market,” accessed Indiana University Archives.

Details about the search for the perpetrators are limited. An ad-hoc group formed by representatives from the community, university, and local civil rights organizations offered an award for information leading to the arrest and conviction of the guilty parties. The alternative student newspaper The Spectator alluded to a person of interest in their coverage of the attack, saying:

Acting on reports of witnesses, police are searching for a white male with dark hair, about 5’8”, 160 lbs., wearing a light gray finger-length topcoat at the time of the fire.

Whether or not either of these played any part in the search for the perpetrators, or if they were identified in some other way, on August 6, 1969 the Marion County Circuit Court issued arrest warrants for two men in relation to the crime. One of those men, Carlisle Briscoe, Jr., plead guilty to the second degree arson charges while implicating as an accomplice Jackie Dale Kinser, whom he accused of driving the get-away vehicle. Eventually, the charges against Kinser would be dropped, just before he plead guilty to three unrelated crimes.

Both men had strong ties to the local Ku Klux Klan – Kinser was a member who in subsequent years would be arrested multiple times in Klan-related crimes. Briscoe’s Klan connections are slightly less clear. At first, Monroe County Prosecutor Thomas Berry and Sheriff Clifford Thrasher announced that both men were Klan members. An article in the September 19, 1969 issue of the Indianapolis Star, states that Briscoe himself claimed to be a Klan member. The headline of Briscoe’s obituary in the Vincennes Sun-Commercial proclaims, “Notorious Klansman Dies in Prison: Briscoe Led a Bloomington Crime Wave in 1960s and ‘70s.” As late as 1977, he was arrested while committing crimes alongside Klan members, apparently while carrying out Klan business. However, in 1969, the Grand Dragon of the Indiana Ku Klux Klan, William Chaney, denied that Briscoe was a member of the organization. Regardless of Briscoe’s official Klan membership status, Briscoe at the very least maintained close ties with the terrorist organization. He was sentenced to one to ten years and was released on April 7, 1973 after serving approximately three and a half years of his sentence.

The story of The Black Market firebombing could have ended there. The structure had been demolished, the investors had been paid back, and a conviction had been made. However, the revolutionary atmosphere on the Indiana University campus stretched beyond the 1960s, and the space would once again be used to make a statement.

YIP Poster Advertising the 1968 Festival of Life, accessed Wikipedia.

In late February 1970, a group of Yippies, or members of the Youth International Party, were looking for ways to bring the community of Bloomington together. One of the ideas that emerged from these discussions was the creation of a people’s park on the vacant lot where The Black Market had once stood. People’s parks, which were spreading across the nation, could trace their roots back to the People’s Park in Berkeley, California. Typically created by activists without the approval of government or other officials, the parks were meant to promote free speech, activism, and community involvement.

By May 1970, work had started on the project. Anyone who was interested in the enterprise was encouraged to join in helping to prepare the land for its future intended use. The Bloomington People’s Park was to be a mix of gathering space, community garden, and a place for “everyone to sing, dance, rap, and generally ‘do his own thing,’” and by the next summer, it was being put to good use, as reported by the Indiana Daily Student:

About 250 blue jeaned “freaks,” tapered-legged “straights,” the bell bottomed curious and two guys with rolled-up sleeves, greasy hair and tattoos celebrated the 4th in People’s Park Sunday evening.

Student protest in People’s Park, Artubus, Indiana University, Bloomington, Indiana: 1981, accessed Artubus Archives.

Over the next five years, various issues threatened to put an end to the whole affair. The city threatened to shut it down over “public health” concerns. The property owner, Larry Canada, had various plans to develop the property. In the end, though, People’s Park became legally sanctioned after Canada deeded the land to the city in 1976.

Throughout the years, the park has carried on the site’s democratic heritage, hosting anti-Vietnam War protests, protests against the US involvement in El Salvador in the 1980s, music festivals, flea markets, and, more recently, Occupy Bloomington protests. Today, the park serves as a reminder of the revolutionary ideals that swept through Indiana University’s campus in the 1960s and 1970s. In 2020, IHB, in partnership with the Bloomington Chamber of Commerce, will commemorate those events by installing an Indiana state historical marker.

Blanche McNeely Wean and the Intrepid First Women of IU’s Business School

Omicron Delta, 1944, courtesy of Indiana University Archives, P0040666.

As a historical researcher, I spend much of my time thinking about what the world was like one hundred years ago. Remnants of this world are seen particularly in the institutions that have survived throughout the decades. One such institution is Indiana University, which will celebrate 200 years in 2020. In my work as a researcher for the Office of the Bicentennial, I have come across many stories that add vibrant details to the seemingly-distant world of one hundred years ago.

Hoosiers in this world faced adversity, rose above challenges, and broke glass ceilings. This was the case at the School of Commerce and Finance (today’s Kelley School of Business), which was formed during IU’s centennial in 1920. The school was founded during a time of transition. World War I had just concluded, the “roaring twenties” were on the horizon, and economic catastrophe loomed on the periphery. Blanche McNeely Wean, the first woman to be admitted into the School of Commerce and Finance, witnessed this transition. She navigated through it as a widowed working mother of three during the Great Depression.

Blanche McNeely Wean as a business student in 1923, courtesy of Indiana University Archives, P0073325.

A Bloomington native, McNeely bridged “Town and Gown” by enrolling at Indiana University in 1919 to study education. She grew up in an entrepreneurial family. Her father ran a grocery store in town, where McNeely worked throughout her childhood. She would later consider this to be a core experience that sparked her interest in business. Her duties ranged from “driving the cow home and back from Dunn Meadow at 10th street for milking” to cold calling residents who might buy overstock peaches from the store. In 1919, McNeely’s father, Homer Clark McNeely, opened and operated the Yellow Cab Co. of Bloomington.

Although McNeely studied education at IU, she took nearly all of the preliminary business courses she could without being a business student.  She shared with a male professor that she had ambitions to join the business world, stemming from her work experience. The professor told her that business was a “man’s world” and suggested she stick to education. Following this rejection, she turned to School of Commerce and Finance  secretary Sarah Kirby, who encouraged her to ask Dean Rawles for admission into the school. In her memoir, published in 1996, Blanche Accounts, she credited her 1922 admission to the school to Kirby. She recalled “In his very formal way he [Dean Rawles] looked me over as if he had not seen me before and said, ‘Well Blanche, you have taken all the preliminary courses. I cannot see why not.’”

Rawles Hall, 1923, courtesy of Indiana University Archives, P0080796.

After that exchange, McNeely became the first woman admitted into the business school. Anna Hasler and Athleen Catterson transferred from the University of Chicago and were admitted concurrently. The three women graduated together in 1923, making them the first women to graduate from the Indiana University School of Commerce and Finance—and McNeely was the first female graduate to have completed all of the degree requirements at IU. Notable classmates included: Herman B Wells, first chancellor of Indiana University; Ernie Pyle, Pulitzer Prize-winning World War II journalist; and Hoagy Carmichael, famed singer and songwriter. McNeely wrote later in her memoir that she did not “remember that the men in our classes treated us differently. We studied together and served on committees together.” When not studying, McNeely played tennis, served on the YWCA board, and went on walks with a friend.

(L) Athleen Catterson, 1923 (R) Anna Hasler, 1923, courtesy of Indiana University Archives, P0073323 and P0073324.

The female graduates’ success would likely not have been possible without women like Lulu Westenhaver and Sarah Kirby, who had been instrumental to the education and administrative efficiency of the school. Kirby had been a secretary when the school began and served under six different deans throughout thirty-eight years at IU. She would go onto make history in 1942 when she became the first woman to be elected an honorary member of the school’s honor society, Beta Gamma Sigma. Westenhaver came to IU in 1920 as a stenography instructor in the new business school. She served alongside Kirby as a secretary during several of those years and was a key sponsor of student groups, especially for female students. Two such groups were Omicron Delta and Chi Gamma, both of which were sponsored by Westenhaver and Kirby, as well as Professor Esther Bray.

After graduation, McNeely moved to Lafayette to begin working as a teacher, and married Francis Wean in 1926. In 1930, Francis unexpectedly passed away, widowing McNeely Wean and leaving her to raise three daughters under the age of three at the onset of the Great Depression. McNeely Wean wrote in her memoir about the time:

The shock of his death was almost more than I could bear. I found it hard to make decisions, except one, and that with emphasis. Friends without children asked whether I would consider giving one of my children to them. I was indignant and answered, ‘Why? I have my education and ability to work. I can take care of my own children.’

(L) Sarah Kirby, 1941 (R) Lulu Westenhaver, 1948, courtesy of Indiana University Archives, P0073327 and P0073336.

Instead, McNeely Wean moved back to Bloomington to substitute teach for Lulu Westenhaver, who was on medical leave. In Blanche Accounts, she describes that moving back to Bloomington was like a homecoming: “It was a time to renew old friendships with Herman Wells, Mr. Pritchett, Joe Batchelor, Esther Bray, and Miss Kirby.”

While teaching at IU, McNeely Wean worked on obtaining her master’s degree and was offered a trial position as the head of the business department at Central Normal College in Danville (later renamed Canterbury College). Rather than uprooting her family, she woke up every Monday morning at 2:30 a.m. to drive to Danville and teach a 6:00 a.m. class. In 1932, McNeely Wean received an official offer from Central Normal College to head the business school, serve as the dean of women for the college, and serve as the student newspaper’s advisor—with the expectation that she would first graduate with her master’s degree from Indiana University that same year. She graduated with a Master of Arts degree in May 1932, and then moved her family to Danville. She continued at Central Normal College for fifteen years while also working as an accountant for outside businesses.

Blanche McNeely Wean, 1987, The Indianapolis Star, September 24 1987, 17.

In a 1982 interview with The Indianapolis News, McNeely Wean recalled how she worried and cared for Central Normal College students during the Great Depression: “We ate lots of hamburger, Spanish rice, and ‘hot dog gravy.’ I diced up the hot dogs to make it go further in milk gravy. That’s what the students called it. I had to do it because we never knew how many would show up.”

In the meantime, all three of her daughters earned their undergraduate and graduate degrees at Indiana University. In 1947, McNeely Wean left Central Normal College and started her own accounting firm out of her home. She ran the business on her own with a few employees until her grandson, Ted Andrews, joined the firm, which was rechristened Wean, Andrews, & Co. in 1980.

After McNeely Wean passed away in 1999, Andrews described his grandmother to The Indianapolis News, noting “She was a workaholic. She’d scold clients who were retiring [saying], ‘What do you mean you are retiring, you are only 75!’” McNeely Wean shattered glass ceilings for many women aspiring to careers in business, and contributed greatly to the education of business students at Central Normal College. In an interview with The Indianapolis Star in 1987, McNeely Wean expounded on the importance of ability rather than appearance, stating “I judge an individual on his or her merits. It’s not a matter of color or race, of women or men. It’s a question of ‘the job has to be done and let’s do it.’ If you can do it better than the other fellow, fine.”

Esther Bray as a faculty member in 1966, courtesy of Indiana University Archives, P0058296.

Although McNeely Wean was instrumental in proving that women could succeed in the business world, even without the support of a husband, business was not yet a widely-accessible career choice for many women, especially in the world of higher education. Some women who pursued business careers turned to teaching the subject, such as business professor Esther Bray, who graduated from Indiana University in 1925. She returned to IU in 1937 to teach in the business school, where she would prove to be a force of nature and a fierce advocate for her students. Bray was the only woman on the business school faculty for many years, as instructors were not considered “faculty” throughout the university at the time. In later interviews, Bray recalled that departmental meetings were often opened with “Mrs. Bray and gentlemen, shall we come to order?” She was active in her community as a volunteer for nonprofit and political organizations. When Bray passed away in 1999, a faculty memorial resolution was approved in her honor, calling Bray a “role model for women” and “had the time been right, she would have been a congresswoman.”

Both McNeely Wean’s and Bray’s lives are testaments to the growing options for young, ambitious women who came of age during the 1920s and 1930s. Without the context of supporting figures such as Sarah Kirby and Lulu Westenhaver, the story of Blanche McNeely Wean may have been very different. Their trajectory highlights how women built communities for themselves in the male-dominated world of academia. The roots of these communities are visible today at IU through groups organized for female business students.

Omicron Delta, 1970, courtesy of Indiana University Archives, P0090794.

* While business classes had been offered at the university for years, they were dispersed throughout different departments. The creation of the School of Commerce and Finance placed business courses into the school instead of departments.

FURTHER READING

Indiana University Arbutus, 1923, 1937, 1941, and 1971.

Esther Bray, Indiana University Memorial Resolution, Bloomington Faculty Council Circular, Indiana University.

Blanche McNeely Wean, Blanche Accounts: A McNeely Family Story (Danville, IN: self-published, 1996).

Lulu Westenhaver, Indiana University Memorial Resolutions, Bloomington Faculty Council, 1959.

NEWSPAPER ARTICLES:

“Honored at IU,” The Indianapolis News, May 9, 1942.

“Instructor at IU for 28 years Dies,” The Courier-Journal (Louisville), April 23, 1959.

Mary Ann Butters, “Dinner to Focus Spotlight on Mrs. Bray,” The Indianapolis Star, March 2, 1972.

Ruth Chaney, “Congressman’s Wife has Life of Varied Interests,” The Daily Journal (Franklin, IN), October 6, 1964.

Mike Ellis, “Book to Be the Keeper of the Fate,” The Indianapolis News, September 9, 1987.

Lynn Hopper, “Awash in Fond Memories,” The Indianapolis Star, February 27, 1998.

Jean Jensen, “She’s at Home in Business,” The Indianapolis News, December 29, 1982.

Suzanne McBride, “An Education in Higher Learning: 21-Year Board Member Sees Progress,” The Indianapolis News, June 22, 1992.

Claude Parsons, “Esther Bray is Serving 16th Year on Higher Education Commission,” The Indianapolis News, April 9, 1987.

Beth Rosenberg, “Blanche Wean, 86, Still Accountable,” The Indianapolis Star, September 24, 1987.

Beth Spangle, “Blanche McNeely Wean Left a Legacy for Town and Family,” The Indianapolis News, June 9, 1999.

Lotys Benning Stewart, “They Achieve,” The Indianapolis Star, June 30, 1946.

Bill Strother, “Esther Bray Recalled as Leader, Teacher,” The Herald Times Online, December 23, 1999.

Jodi Wetuski, “Her Varied Life Adds Up,” The Indianapolis Star, July 17, 1996.