During the month of Halloween, it seemed fitting to do a blog about the history of funeral parlors and funeral homes in Indiana. The funeral parlor, or funeral home, became a mainstay of American life in the late nineteenth century and into the early twentieth century. Before that, most American families held a wake (now called a “viewing”) in their home, in a room often named the parlor. Then, they were either buried on the family homestead or in the cemetery by their church. The Civil War changed that; massive numbers of dead soldiers from across the country prompted new funerary practices, such as embalming and preserving for long trips. After the war, industrialization, urbanization, and the rise of the middle class facilitated further modernization of funerals. It was here that the funeral parlor, or funeral home, became the norm. In this blog, we will share with you how the funeral homes of Indiana’s past often advertised themselves in newspapers and how they developed into the modern, standardized industry that they are today.
Isaac Ball, the co-founder and first president of the Indiana Funeral Directors Association. Find a Grave.Terre Haute Saturday Evening Mail, May 21, 1881. Hoosier State Chronicles.
The modern Indiana funeral industry began in the 1880s, with the establishment of the Indiana Funeral Directors Association (IFDA). It was founded in 1880-81 by a group of undertakers led by funeral pioneer Isaac Ball. Ball and company wanted to modernize and standardize their practices, making it less macabre and more inviting to the public. One of the first steps that they took was a name change. No longer would leaders within the industry refer to themselves as “undertakers;” the preferred term under the IFDA was “funeral director,” hence the organization’s name. In fact, the Bloomington Progress even published as much in their June 1, 1881 issue: “An undertaker will hereafter be known as a ‘funeral director,’ at least that is the name the State organization has assumed.” Ball served as the IFDA’s first president at their first annual convention in Indianapolis. The Terre Haute Saturday Evening Mail published a short mention of the conference in their May 21 1881 issue, ironically noting that “It was an odd coincidence that the State Medical Association was in session at the capital at the same time.”
Coots and Willey’s Funeral Parlor, Jeffersonville, Indiana, 1897. Indiana Memory.
These examples are the general listings for funeral homes and funeral directors; there are also many newspaper advertisements that document the change in funeral homes over time. One of the earliest paid ads found in Hoosier State Chronicles was for the Athens Funeral Parlor, run by William D. McClelland in Crawfordsville, Indiana, in 1901. McClelland fully purchased the business in June of 1901 and published a formal announcement in the June 7 issue of the Crawfordsville Journal:
Having purchased the Interest of my partner, W. W. McCann, in the undertaking business, situated on south Water street, (Thomas block) I submit my services to the public of this city and county, competent in the business and profession which each and every family have to support sooner or later. My equipments [sic] are of the best, and stock first class, and at reasonable prices, and each one will be treated with only kindness and respect. Death comes to all and the great responsibility of the care is taken from the family in this sad and distressful hour. Hoping that you may feel when you place your confidence in me that it will be for carried out to the letter,
Another ad ran in a 1902 issue of the Crawfordsville Journal. The later ad provided more details on the staff of the funeral parlor. Alongside McClelland’s title as “proprietor” and “licensed embalmer.” He also employed a “lady assistant” (to prepare the bodies of deceased women and girls) and a business assistant named James H. Robbins.
One demographic well documented in Hoosier State Chronicles, in regards to funeral homes and directors, is the African American community. George W. Frierson, originally from Nashville, Tennessee and then Louisville, Kentucky, established a funeral parlor at 632 Indiana Avenue (near the Walker Theatre) in 1907. The first published ad for Frierson’s funeral parlor ran in the January 12, 1907 issue of the Indianapolis Recorder. About a month later, a new ad ran in the Recorder confirming that Frierson partnered with James B. Garner, an embalmer. Frierson served as the “proprietor” and Garner as the “manager.” Like McClelland back in Crawfordsville, they also had a “lady attendant.” Frierson maintained his funeral parlor until at least 1914, at which point it was located at 642 Indiana Avenue.
While funeral parlor ads generally represented newspaper coverage, pithy anecdotes also made the cut. An interesting story out of Chicago and published in the Richmond Palladium noted that “Eighty women, playing cards for a prize, adjourned their game to an undertaking room and continued playing . . . with several coffins . . . .” The ladies moved to the funeral parlor “after the police had broken up their game at the home of Mrs. Clara Dermot.” It is unclear whether or not the coffins were occupied.
Up in the north, the city of South Bend maintained a few funeral parlors in the early 20th century. Harry L. Yerrick ran a funeral business in the 1910s in South Bend, as sort of a jack-of-all-trades with funerals. In a 1915 ad in the South Bend News-Times, Yerrick declared that “I am as near to you as your telephone” and cited multiple services, including a chapel, an ambulance, and a carriage. Yerrick died in 1920 and Clem C. Whiteman and Forest G. Hay took over the business. Whiteman owned a wholesale grocery company and Hay was the partner given “active charge of the business for the present.” In September of 1920, James H. McGann joined the business as their “licensed embalmer”, holding “one of the highest grades in the state” for his profession. Over the decades, McGann eventually created his own funeral home business while Hay’s also flourished. In 2005, after multiple generations of their respective businesses, they merged to form the McGann-Hay Company. The funeral home is now based in Granger, Indiana. What started as one guy’s profession became a decades-long, family-run business that still operates today.
Casket With the Body of a Young Woman named Clara, Spiceland, Indiana, 1900s. Indiana Memory.
By the late 1920s, newspapers published more elaborate, detailed funeral home ads to share the services they offered. John A. Patton’s Funeral Home on Boulevard Place ran an ad describing its “thoughtful service” in the February 12, 1927 issue of the Indianapolis Recorder. The ad declared:
After the last rites are said over a departed relative, and the family recalls with comforting satisfaction the smooth attentive manner in which everything was executed, then comes a realization of the assuaging helpfulness of the thoughtful funeral director.
It is this faithful service that endears the funeral director in the hearts [of] families and in such manner we have built up our business. Our desire always is to serve in a thoughtful dignified way.
The texts reads like a service itself, with keen attention paid to the grieving families and an emphasis on dignity and thoughtfulness. This wasn’t the only ad from the period like this. When Nannie Harrison reopened her late husband’s funeral parlor in 1929, she published a nearly half-page ad in the Recorder. Pitching it as the “most modern funeral parlor,” Harrison’s ad proclaimed that families “will be satisfied at so complete a service for the benefit of those who mourn the loss of their loved ones . . . .”
This trend continued into the 1930s. The Willis Mortuary in Indianapolis published an ad in a 1936 issue of the Recorder that called it their “honor to serve you in your hour of bereavement” and “endeavor[ed] to live up to your greatest expectations.” Nearly a decade after the illustrious grand reopening of the Harrison funeral parlor, brothers Plummer and Carey Jacobs opened up their Indianapolis Funeral Home on October 30, 1938. Two days before, they took out a whole-page ad in the Recorder to inform the public of their formal opening, including a full program of events and photographs of their new facilities. A few days later, the Recorderran an unsolicited article about the Jacobs Brothers Funeral Home grand opening. “Marking another milestone in the increasingly brilliant parade of business activities among colored persons,” the Recorder reported, “thousands of persons swarms the new eastside funeral home of Jacobs Brothers in an unbroken stream Sunday.” They further added that the “general comment is that this is finest funeral home in the city for our people.” The Jacobs brothers had joined a long, historic line of groundbreaking, African-American funeral directors in Indianapolis.
As the 1940s went along, not only did funeral home ads get more detailed, but the funeral home section did as well. A 1949 issue in the Indianapolis Recorder dedicated an entire newspaper column to fully detailed and illustrated funeral home ads, for such businesses as the Willis Mortuary, King & King Funeral Home, and the aforementioned Jacobs brothers. However, some papers, like the Sullivan Daily Times, stuck to a more simple approach to funeral homes, with one, non-detailed ad for the McHugh funeral home and a smaller ad for M. J. Aikin & Son.
Speaking of the King & King funeral home, one of their more unique ads ran in the winter of 1951. King & King released a full-page ad on December 22 wishing the community a Merry Christmas. It came with a holiday message, much akin to a greeting card, and advertised the funeral home at the bottom, emphasizing their “Ambulance Service.” Now, if this strikes the reader as odd, other funeral homes engaged in this practice. As an example, a December 1963 ad in the Wolcott Beacon from the Foster Funeral Home wished readers a happy new year. They didn’t, however, advertise their ambulance service.
The 1960s brought further experimentation to funeral home ads in newspapers. A rather clever ad in the Greencastle Daily Banner displayed the Whitaker Funeral home, who used their ad space to share with readers a short fable. “Experience is a bad teacher,” the story declared in its final line, “she gives the test first; the lesson afterwards.” Using ad space to share an amusing homily while advertising a funeral business appears inappropriate, but it actually elicits from readers a humble, personal connection that personifies the best in advertising.
Ads and business articles about funeral homes comprise the majority of coverage in newspapers, but occasional editorials surfaced as well. In the April 21, 1972 issue of the Jewish Post, Rabbi Maurice Davis wrote a heavily critical editorial concerning a funeral practice, not of the directors, but of the visitors. Entitled, “Visiting at Funeral Parlor as Un-Jewish as They Come,” Rabbi Davis lambasted the practice of a “wake” the night before a funeral, arguing that the “pre-funeral chapel visitation” goes against Jewish traditions of shiva (meeting with the family at their home after the funeral) and violates the mourners’ rights to privacy. “I only wish,” Rabbi Davis wrote, “that more of our people would know the origin, and move away from the practice of this distasteful custom.” The wake has continued to be a common practice at funerals since Davis’s time, but his editorial educates readers on traditional Jewish funeral practices.
Circling back to advertising, funeral homes often used their newspaper space to celebrate their anniversary as a business. The Hopkins Funeral Home put out an ad in the Greencastle Banner Graphic in 1973 celebrating their 20th anniversary. “We are proud of the reputation for dependability that we have in servicing Putnam County for 20 years. Feel confident in turning to us in your hour of need,” the full-page ad lauded.
Ads from the 1980s and 90s highlighted the benefits of pre-arranging funerals, an expanding practice during the last 30 years. Summers Funeral Chapels published an ad in the Indianapolis Recorder in 1989 selling the benefits of pre-arranged funerals, noting that “making arrangements ahead of time has become the smart thing to do.” The Meridian Hills Mortuary sent out an ad in a 1994 issue of the Jewish Post that also advocated for pre-arranged funerals. “Arranging a Funeral in advance of need is becoming more and more a choice of those who wish to relieve their family of the burden of making those arrangements at a time of emotional stress,” the ad stressed. This trend continued into the 2000s as well, with the Stuart Mortuary and the Washington Park North Cemetery and Funeral Center urging patrons to consider a pre-arranged funeral plan.
For over 120 years, funeral homes and funeral directors have gone from a small, burgeoning family enterprise to big business. Nevertheless, the focus on dignity, customer service, and the importance of family continued in the pages of newspaper ads. Whether it was Isaac Ball and the IFDA re-configuring an industry or modern funeral homes pitching pre-arranged funeral plans, the emphasis on being a caretaker for the bereaved has never wavered. Death is a sore topic of discussion; people fear it and often ignore it altogether. Yet, it’s as much as a part of life as a birth, a graduation, or a wedding. It also helps us understand how we live, as a culture. Funerals changed as America, and Indiana, changed; they evolved from mostly rural and familial affairs into urban and professionalized practices. In sharing this history, as it unfolds in the pages of newspapers, we understand a crucial part of Hoosier life over the last century.
During his long and storied career, Indianapolis-based investigative journalist William H. “Billy” Blodgett exhibited a penchant for exposing local corruption and unlawful business practices. One not entirely aboveboard business in particular caught his attention in the 1890s.
Of these companies, the Allen Manufacturing Company garnered moderate success but attracted controversy. Founded in 1894 and later incorporated in 1895 by David F. Allen, David A. Coulter, James Murdock, and William B. Hutchinson, Allen Manufacturing maintained a peculiar corporate structure and political affiliation with the Democratic party. In some respects, you could have called the company a “Government-Sponsored Enterprise,” wherein the products made were sold in the marketplace but the labor and capital costs were funneled through government institutions. This is especially true of its labor force, comprised exclusively of prisoners from the State prison north in Michigan City. As reported by the Indianapolis News, “the convicts who work in the factory are to be paid 42 cents a day. Mr. French [the prison’s warden] says that 150 men will be employed in the factory.”
James Murdock, one of the founders of the Allen Manufacturing Company. Biographical Record and Portrait Album of Tippecanoe County, Indiana, Google Books.
Before Blodgett’s investigative reporting on the company, the Indianapolis Journal published a pointed critique of Allen Manufacturing’s labor force. The piece referred to the venture as a “blow to honest labor” and argued that the lack of skilled bicycle makers will “glut the market with cheap wheels.” The article emphasized this point in a further passage:
At the price paid [for labor] the company will have a great advantage over the manufacturers of Indiana, and their employees will, of course, share in the loss by reason, if not through cheapened wages, then of less opportunity for work. The new venture is not likely to decrease their hostility to the prison labor system and the Democratic party of Indiana.
Another piece in the Indianapolis News, possibly written by Blodgett, also criticized the company’s deep ties to political operatives, and in particular, founder David F. Allen. Allen was serving on the State Board of Tax Commissioners when the company was founded (but not incorporated), and if he didn’t leave the Board, he would be violating section 2,049 of the Indiana legal code. In other words, Allen and his business partners kept the public existence of the company private for nearly a year, incorporating on March 14, 1895, so as to avoid potential conflicts of interest.
Public record of Allen Manufacturing’s labor agreement with Indiana prison north, Google Books.
While Allen Manufacturing was still an unincorporated entity, it struck a deal with the Indiana prison north in October 1894 to employ 150 prisoners at forty cents a day (lower than forty-two cents, as mentioned in the papers) for the next five years. The agreement was then amended in 1896 to remove twenty-five workers from the contract for another project. Again, this is a private consortium of well-connected political operatives setting up a business to take advantage of the state’s prison labor system .
At least the prisoners made a quality product. While I couldn’t find photographs of the bicycles, they were apparently made well enough to appear in a state-wide bicycle exhibition on January 28, 1896 at the Indianapolis Y.M.C.A. According to the Indianapolis Journal, the Allen Manufacturing Company displayed its bicycles with 14 other firms and the show also displayed artwork by T.C. Steele, among others. Allen Manufacturing also acquired the Meteor Bicycle Company, a nationally recognized firm located in Grand Rapids, Michigan, and began manufacturing bikes under the name from 1896 to 1898. While the public face of their company seemed bright, its internal workings quickly began to unravel.
By 1897, Allen Manufacturing’s financial problems began bubbling to the surface. After the release of twenty-five prisoners from their contract at Indiana state prison north, its labor force wasn’t big enough to keep up with an order for 2,000 bicycles wheels. From there, the company ran up debts that were nearly impossible to reverse, taking out a mortgage to offset their losses. As reported by the Indianapolis News:
Edward Hawkins, of this city [Indianapolis], who has been appointed trustee under the mortgage, returned to-day from a meeting of the officers and directors of the company at Michigan City. The company, he says, found itself unable to pay its paper due, and executed a mortgage on the plant for the benefit of the banks that hold the paper.
Even though it paid off $6,500 owed to the state in October of 1897, Allen’s troubles continued. Hawkins was removed as mortgage trustee, more and more creditors were filing claims, and two court-appointed receivers stepped in to try to clean up the mess.
This is where Billy Blodgett’s articles began to shed light on the corruption. In January of 1898, Blodgett began a series of hard-hitting exposes in the Indianapolis News against Allen Manufacturing, writing of alleged abuses of state power, graft, and fraud. His first article, published on January 13, 1898, alleged that whole train-cars of bicycles were purchased by individual owners of the company, such as D. F. Allen and D. A. Coulter, and then shuffled around the assets for accounting purposes. Specifically, Allen purchased “$4,000 worth of bicycles,” transferred ownership to his son, and then “applied [the amount] on notes given to the Merchants’ National Bank of Lafayette.” The article also reaffirmed what many had suggested since the company’s founding. Namely, its public incorporation was made after key leaders removed themselves from conflicts of interest yet acted as an incorporated entity when it negotiated its labor contract with the prison.
The headline from Billy Blodgett’s first major piece on the company in the Indianapolis News, January 13, 1898, Hoosier State Chronicles.
The next day, Blodgett published the next installment, writing of the company’s alleged fraud in connection to its stocks. The Chicago firm Morgan & Wright, who purchased the company’s manufacturing plant during its initial financial woes, alleged that Allen Manufacturing had used backdoor loans from the Merchant’s National Bank of Lafayette in order to inflate its asset value. “In other words,” Blodgett wrote, “Morgan & Wright will try to show [in court] that the total amount of money paid for the stock was $300,” rather than the $4,000 or $5,000 the company claimed.
Judge William Biddle, A Twentieth Century History and Biographical Record of LaPorte County, Indiana, Google Books.
Blodgett also reported another fascinating case of company misdirection. On October 15, 1897, LaPorte County Judge William B. Biddle ordered the company to stop selling any products and hand the reins over to receiver Alonzo Nichols. This order was ignored by Henry Schwager, another receiver appointed to the company in Michigan City. Biddle retaliated on November 23, issuing an order against the company at large and reaffirmed his previous decision. What came next is shocking:
. . . Sheriff McCormick went to Michigan City to take possession of the property. When he got there, he found the building of the Allen Manufacturing Company locked up, and he could not get in to make the levy, without using force. He was warned not to do this, so the sheriff and his deputies stood around on the outside of the prison, and as the carloads of property came out they seized them. He found the property at different points, and turned it all over to Nichols as receiver.
In other words, Sheriff N. D. McCormick and his deputies had to wait until the company didn’t think the authorities were looking before they could seize the goods. Even in the face of court orders, the Allen Manufacturing Company still tried to do things its own way, to disastrous results.
Headline for Blodgett’s third and final major piece on Allen Manufacturing, January 15, 1898, Hoosier State Chronicles.
Billy Blodgett’s final big piece on Allen Manufacturing appeared in the Indianapolis News on January 15, 1898. In it, Blodgett tries to track down and interview company big-wigs David Coulter and David Allen. Blodgett wrote of Coulter that, “He is pleasant and affable, courteous and polite, but I might as well have talked to the Sphynx in Egypt, so far as getting any information from him.” Over the course of a short, frosty conversation between Blodgett and Coulter, the businessman declined to speak about any of the charges leveled against him and maintained his innocence. When Blodgett pressed him on some of the specific charges of defrauding investors, his “demeanor demonstrated that the interview was at an end. . . .”
As for Allen, he was unable to interview the man directly but spoke to one of his colleagues. Blodgett chronicled the exchange:
A few weeks ago Mr. Allen met this friend and said to him:
“You remember the evening you asked me to dinner with you in Chicago?”
“Yes, I remember.it distinctly.”
“Well, that failure to take dinner with you has cost me $5,000, and may cost me more.”
The friend understood from this that if Allen had not gone to the meeting at which the company was formed he would have been money ahead. This friend gives it as his opinion that every member of the Allen Manufacturing Company lost from $3,000 to $5,000 each.
In one corner, you have Coulter trying to hold things together and denying changes against him and Allen in the other allegedly remarking on how he and many others lost money. This inconsistency in the press didn’t help to make the public or the company’s shareholders feel any better about the situation.
By 1898, the company was defunct in all but name. Bicycles manufactured under the “Meteor” brand ceased and the company’s remains were being settled in numerous court cases. In 1900, a Louisville, Kentucky court ruled that Allen Manufacturing had in fact defrauded Morgan & Wright out of at least one payment for a shipment of product. Another lawsuit, clearing Sherriff Nathan McCormick of any wrongdoing against court-appointed receivers, was settled in 1901 in U.S. Court and upheld in the U.S. Seventh Circuit Court of Appeals in 1902.
Blodgett did write a follow up article in 1901, noting that Indiana state prison north Warden Shideler resigned over allegations that he was a stockholder in the company at the time he was serving as Warden. It also indicated that labor contract developed by Allen, Coulter and others in 1894 was binding until 1904, with other companies stepping in to fill the void left by the demise of the Allen Manufacturing Company. Newspaper evidence suggests that Allen, Coulter, and many of the other big players never faced serious charges and that the company’s multiple lawsuits distracted from the other allegations leveled against them. Allen himself would eventually pursue other political offices, including Indiana Secretary of State, as well as serve in the Spanish-American War. He died in 1911, with the failure of his company firmly behind him.
Memorial plaque at David F. Allen’s grave, Frankfort, Indiana, FindAGrave.com.
So what do we make of the Allen Manufacturing Company? In some ways, you can look at it as a quasi-private, quasi-public boondoggle, destined to fail. In other ways, you can look at it as a company created to enrich its leadership by taking advantage of sub-contracted labor. However, these may be the symptoms of a larger malady. The major take-away from this episode was that a rapidly changing industrial economy and a national fad in bicycles spurred a slapdash attempt to create a company that benefited from public connections. Furthermore, the episode highlights how determined and detailed journalism helps to keep the public and private sectors of society accountable, both to citizens and shareholders. While some of the key players never faced accountability, Blodgett’s success in investigating Allen Manufacturing’s corruption nevertheless exemplified how an individual citizen, and a free press, can check some of our more abject motivations.
* A note on terminology:We recognize that terminology referring to this marginalized community will continue to evolve. We have chosen to use “LGBTQ+” and “queer” after consulting with Indy Pride board members, historians specializing in the field, and new scholarship. We are cognizant that the community is not monolithic and that some individuals may not identify with these terms. It is also important to note that the mainstream civil rights movement excluded people of color, those living in poverty, and transgender individuals.
The fabric of America has always been comprised of LGBTQ+ individuals, but due to social stigmas, legal discrimination, and the perpetuation of violence, many of these individuals lived quietly. While the 1969 Stonewall Uprising in New York City proved to be a watershed moment in the national fight for equality, those in the conservative state of Indiana continued to socialize privately, for the most part. In 1976, the first “Gay Pride Week” was held in Indianapolis, hosted by the Metropolitan Community Church (MCC) and the Gay Peoples Union. Rather than celebrate publicly, attendees were invited to attend a picnic at Sugar Creek Park, donate blood at MCC, participate in a “Youth Kamp Disco,” and attend workshops entitled “Do I Tell My Parents?,” “Christian and Gay,” “Lifestyles in the ‘70s,” and “Gays and Government.” MCC pastor Rev. James Hill said the purpose of the week was “to make society aware of our presence and as a self-affirming thing for gay people as well—affirming they have the right to be.’”
According to an article The Works, when Pride plans failed to materialize in 1980, activists gathered at the Ramada Inn and formed a Pride Week Committee, which sponsored the 1981 Pride Week Brunch at Essex Hotel House. The Indianapolis Star noted in 1982 that celebrations continued in an insular manner, writing that individuals celebrated “Indiana style—without marches or noisy rallies.” Instead, they raised funds for various causes, donated food to the needy, and “tried quietly to let others know they are here.” Celebrants in 1984 continued the tradition of picnics, in addition to raising funds for AIDS research. The summer of that year, hundreds of LGBTQ+ Hoosiers met at Monument Circle to socialize, listen to local activists, learn about their rights, and register to vote.
While organizers were careful to note that this was not a protest or demonstration, it was the first large public gathering of queer individuals in the state. Their goal was to increase visibility for the community, hoping the show of solidarity would lead to a decrease in police harassment and increased commitment to solving the murders of LGBTQ+ individuals. Mayor Bill Hudnut reluctantly issued a letter that was read at one of the gatherings, declaring a commitment to “an absence of anti-gay bias in all police matters.” According to a June 1985 The Works article, this marked “the first time any Mayor of Indianapolis has made any positive public pronouncement on gays in Indianapolis.” Although relations between police and elected officials and queer Hoosiers would remain relatively fraught, the Works considered the 1984 gatherings a success, writing that the events:
will go down in the gay history of Indiana as the first time gays in this state have exercised their Constitutional right to freedom of public assembly. Gays and lesbians exercised this Constitutional right in no less a place than the Monument Circle area of Indianapolis in full view of many Indianapolis citizens who came to see what gays had to say.
After the 1984 gatherings, which some dubbed “Gay Knights on the Circle,” Pride Week celebrations remained relatively private until 1990. That year, the twentieth anniversary of NYC’s first Pride Week, Indiana activists felt ready to celebrate publicly. Organized primarily by Justice, Inc.’s Ruth Peters, the New Works News noted that the June event would “provide an opportunity for gays and lesbians to increase their political and community awareness and visibility. Having the event on the Circle will provide both an educational and enjoyable atmosphere for the Indianapolis community at large to enjoy the speakers and entertainers.”
Some Hoosiers, like Drew Carey, feared making themselves vulnerable by attending the state’s first large outdoor Pride event. Nevertheless, he felt his presence was important, writing in an editorial reprinted in the New Works June 1990 issue:
I can’t tell you how much this intimidates me. I have never made such an open stand. But I’m going to be there, stomach in knots and all, because there is nothing so vitally important. . . . If we make excuses for not going, we manifest the internalized homophobia that will continue to keep us on the fringe, where society need not even recognize that we exist. We say to ourselves, to friends, to family, and to society, ‘I’m ashamed; I’m embarrassed about what I am. Your stereotypes about gays and lesbians are right.’
Those who turned out for the unprecedented event enjoyed entertainment like drag shows, learned about gay rights legislation, listened to AIDS activists, and interacted with those manning booths for the Indiana Crossdresser Society (IXE), Indiana Youth Group, Damien Center, Act-Up Indy, Marion County Health Department Condom Contest, and Indiana Pro-Choice Action League.
Despite the presence of protesters, the event empowered attendees, challenged social stigmas, and welcomed a range of sexual and gender expressions. The New Works News editor reflected in August, “As I looked around me . . . I had but one thought: this is what a city is supposed to be like-alive, vibrant, filled with productive, enjoyable activity.” Carmen Kruer had a similar sentiment, writing in an editorial for the same issue that for the first time the community could:
socialize publicly with minimal fear of harassment and was also able to feel the strength that its numbers can provide. I was very proud to be a part of the lesbian and gay community as it drew together to support one goal – the attainment of a safe environment for all persons regardless of their sexual orientation, race, creed, or gender. I will always remember this day as I anticipate the next public celebration in Indiana.
With the event’s success, organizations like Justice, Inc. pushed to keep the momentum going through donations and activism. One writer for the New Works News wrote in July that the “Celebration on the Circle” was only the beginning, contending that “The Gay Civil Rights movement is at a critical point in its development. Much has been accomplished, but there is still much of a negative nature which must be overcome both within ourselves and in the public in general. . . . It’s up to us.”
In the ensuing years, Justice, Inc. and Indy Pride helped grow the event and by 2012 an estimated 80,000 people and 300 vendor booths attended the celebration. According to Indy Pride, the Cadillac Barbie Pride Parade “featured a float, an antique truck, a few drag queens, some antique cars, and several walking groups,” becoming a cornerstone of celebrations. Of the annual event’s significance, Indy Pride noted “In the years since Pride first ‘came out of the closet,’ the exposure has created a massive change in the society of the city of Indianapolis and the state of Indiana. The battle is not won until everyone is equal but the Indy Pride Festival and the Indy Pride Parade are Indiana’s symbol of a growing acceptance in our cultures.”
As with most efforts to secure civil rights, progress for the queer community in the city known for its “Polite Protest” and “Hoosier Hospitality” occurred in fits and spurts. The 2014 legalization of gay marriage and the 2015 enactment of the Religious Freedom Restoration Act exemplifies this duality. As of 2021, organizations like the Indiana Youth Group and Indy Pride continue to provide resources and press for equal protection under the law.
* Sources used to write this post can be found here.
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